Veikkaus has partnered with OpenBet to launch a next-gen sports betting platform, transforming Finland’s betting experience ahead of 2027 market changes. Veikkaus, Finland’s government-owned betting operator and World Lottery Association (WLA) member, has launched its new, next-generation sports betting platform powered by OpenBet, a leading provider of betting and gaming technology, content and services. The long-term partnership marks a major milestone in Finland’s evolving gambling landscape, offering an enhanced omnichannel experience across digital and retail channels in anticipation of the country’s upcoming regulatory changes in 2027. Through its collaboration with OpenBet, Veikkaus now offers Finnish players one of the country’s most advanced and intuitive sports betting experiences across its online platform and retail network of over 4000 point-of sale terminals. With its upgraded capabilities, the operator is well-positioned to strengthen its offering in a dynamic and increasingly competitive marketplace, while continuing to meet the highest standards of compliance. The launch further cements OpenBet as the premier partner for WLA members, with its proven, fully compliant technology and services powering 21 lotteries worldwide. As part of a broader technology and product overhaul, OpenBet provided Veikkaus with a modular, custom-configured sportsbook platform designed to meet the operator’s specific requirements. Based on a cloud-first architecture, the platform scales automatically and delivers real-time updates, enhancing scalability, flexibility, and operational efficiency. Veikkaus is now live with OpenBet’s Managed Trading Services, supporting its in-house team with real-time odds, risk management, and premium content across global and local sports. The service is backed by a seasoned trading team, covers over 300,000 in-play events annually, and is built on a platform trusted for 100% uptime during the world’s biggest sporting events. Runa Walia Desai, Chief Customer Experience Officer at OpenBet, said : “This launch marks a major milestone for Veikkaus, and we’re proud to stand alongside one of our key WLA partners at such a pivotal time. Our technology ensures Veikkaus stays not only compliant, but competitive and future-ready, with a modern platform built for long-term success. This partnership highlights OpenBet's commitment to the lottery sector, responsible gaming, and localised strategies that deliver real impact. We look forward to supporting Veikkaus’ growth through this exciting new chapter." Jarrko Nordlund, EVP for iCasino and Sports Betting at Veikkaus, said : “As we prepare for increased competition within the market, working alongside the industry’s most trusted, innovative, and scalable providers is key to enhancing our product and technological capabilities. Launching with OpenBet’s platform heralds a new era of sports betting within Finland, taking it to new heights and offering players a modernised experience they will truly appreciate. OpenBet’s desire to innovate further and bring more groundbreaking concepts to the Finnish market really excites us and underpins our decision to establish a close, long-term partnership with the company.” Read related article: EvenBet CEO on Growth, Innovation, and Asia Strategy

Evoplay has released Wild Pounce, a thrilling jungle slot with Jumping Wilds, free spins, and multipliers for nonstop action and immersive gameplay. Evoplay, the award-winning game development studio, has released Wild Pounce, a high-volatility jungle-themed slot designed to deliver fast-paced action and strong engagement through dynamic free spins and progressive multipliers. Set deep within a tropical jungle, Wild Pounce invites players into a world of fluttering butterflies, colourful birds, and elusive jaguars. Played across a 5x4 reel layout with 25 paylines, the game’s centrepiece is its Free Spins mode, where Jumping Wilds move across the grid on every spin, increasing win potential throughout the round. Green Jaguar Wilds award additional free spins, while Golden Jaguars increase a progressive win multiplier that applies to all wins during the feature. Combined, these mechanics provide a rewarding bonus experience that builds over time. Players can activate the Bonus Chance during the base game, which doubles the likelihood of triggering Free Spins for an increased stake. Alternatively, they can use the Bonus Buy option for direct entry, selecting between 8, 10, or 12 Free Spins. Wild Pounce combines smooth gameplay, engaging visuals, and layered bonus mechanics, offering operators a strong addition to any slot portfolio. Ivan Kravchuk, CEO at Evoplay, said : "Wild Pounce captures the untamed energy of the jungle and channels it into a game packed with movement, tension, and rewarding mechanics. “The combination of Jumping Wilds, progressive multipliers, and a flexible bonus structure offers a fresh take on the classic free spins format and one we’re confident players and partners alike will enjoy." Read related article: Evoplay Releases Instant Soccer, a Fast Football Game

Pragmatic Play has unveiled Mahjong Wins Super Scatter, a 2,000-ways slot with free spins, wilds, and Super Scatters awarding up to 100,000x your bet. Pragmatic Play, a leading content supplier to the iGaming industry, has unveiled Mahjong Wins Super Scatter, which can award wins of up to 100,000x.  Inspired by the iconic tile game, this 2,000-ways-to-win slot sees subsequent winning tumbles increase a win multiplier up to 5x in the base game.  On any spin, symbols on reels 2-4 can be randomly marked gold, transforming into wilds if they form part of a winning combination.  Landing three scatters triggers the bonus game with 10 free spins, during which the maximum tumbling wins multiplier increases to 10x. Throughout the feature, every symbol on reel three is marked gold, leaving behind more wilds to enhance payouts.   Players have even more ways to win with the new Super Scatter symbols, which award prizes when triggering the bonus game. Activating the feature with one, two, three, or four Super Scatters awards a 50x, 500x, 5,000x, or an incredible 100,000x cash prize respectively.   Mahjong Wins Super Scatter is the latest addition to Pragmatic Play’s award-winning slots portfolio, following the release of Gates of Olympus Super Scatter and Gates of Hades .    Irina Cornides, Chief Operating Officer at Pragmatic Play, said: “ Mahjong Wins Super Scatter is the second title in our new range of slots featuring the mighty Super Scatter, which can award huge wins when triggering the bonus game.”  Read related article: Pragmatic Play Launches Gates of Hades Slot Game

Games Global and Stormcraft Studios release Avalon™ III, a magical slot adventure with orb-powered bonuses, free spins, jackpots, and up to 5,000x win potential. Games Global’s exclusive partner, Stormcraft Studios, has reimagined its fan-favourite series with the release of Avalon™ III, a magical 5x4 slot packed with feature-rich gameplay, powerful orbs and 5,000x win potential. Set in a medieval fantasy world, Avalon™ III features a new orb-based collection mechanic that drives the action throughout the game. Players collect three types of orbs: Free Spins, Jackpot, and Magic Orbs, each unlocking a unique bonus. At the heart of the game is the Magic Orb Bonus. Starting with an initial five, the count increases with each Magic Orb collected, up to a maximum of 50. When the bonus is triggered, the number of orbs collected determines how many instant prizes land on the reels, including cash rewards and fixed jackpots. The orb that activates the feature can also carry a multiplier for even bigger wins. If three or more Magic Orbs land on the first three reels, and no bonus is triggered, the value of the prizes is collected with the Ways Win mechanic, where Free Spins and Jackpot Orbs act as wilds. Jackpot Orbs bring extra excitement by increasing the Maxi and Mega values and triggering the Jackpot Bonus, where players must match three orbs to win a prize. The Mini, Minor and Midi jackpots are fixed, but can be randomly multiplied by up to 3x for greater rewards. Free Spins are triggered by collecting Free Spins Orbs, awarding eight spins with five Magic Orbs already active. The feature can retrigger, with each additional Free Spins Orb awarding three more spins. Avalon™ III builds on Stormcraft Studios’ reputation for creating detailed, engaging slots, and adds an updated twist to one of its most iconic franchises. Terence Igesund, Executive Producer of Stormcraft Studios, said : “Having created the first and second games in the series, we obviously have a special connection to the Avalon™ series, so bringing it back with Avalon™ III was an exciting challenge. “This time around, we wanted to create a game that honours the legacy of the series while bringing something new to the table. The magic orb feature adds depth to the gameplay, and we are pleased how all the elements have blended together to deliver a rewarding player experience.” Andy Booth, Chief Product Officer at Games Global , said: “Stormcraft Studios continues to raise the bar, and Avalon™ III is no exception. “It is a fantastic mix of myth, mystery and modern gameplay that is sure to be a hit with players worldwide.” Read related article: Games Global Launches Gold Blitz Ultimate™ in the US

PAGCOR Leadership changes as Chairman Alejandro Tengco and the board resign to support major administrative reforms and usher in a new era for the gaming regulator. In a significant move, the entire leadership of the Philippine Amusement and Gaming Corporation (PAGCOR) has tendered their courtesy resignations. Chairman and CEO Alejandro Tengco, along with President and COO Wilma Eisma and board directors Jose Maria Ortega, Francis Democrito Concordia, and Gilbert Cesar Remulla, submitted their resignations to President Ferdinand Marcos Jr. This development aligns with President Marcos' recent directive for all officials of government-owned or controlled corporations (GOCCs) to submit courtesy resignations. The move aims to give the President a free hand in reorganizing the bureaucracy to better serve the public. Chairman Tengco stated, "We all serve at the pleasure of the President," emphasizing their willingness to support the administration's efforts to recalibrate its team following the May 2025 midterm elections. PAGCOR, a major contributor to the national treasury, reported a net income of ₱16.76 billion in 2024, a 146% increase from the previous year. The agency also remitted ₱12.67 billion in dividends to the Treasury, representing 75% of its net income for 2024. The resignations are part of a broader initiative by President Marcos to assess and potentially restructure leadership within GOCCs, ensuring that the administration remains dynamic and responsive to the evolving expectations of the Filipino people. As the gaming industry continues to be a significant economic driver, the forthcoming appointments to PAGCOR's leadership will be closely watched by stakeholders and observers alike. Read related article: PAGCOR CEO: Online Gaming is the Future of the Industry

Dmitry Starostenkov, CEO of EvenBet Gaming, shares insights on global growth, poker innovation, and Asia’s iGaming future in this exclusive leadership spotlight. From mobile apps in the early 2000s to becoming a global iGaming force, Dmitry Starostenkov, CEO of EvenBet Gaming, shares the pivotal moments, leadership insights, and regional strategies that shaped the company’s rise—particularly in Asia. A Journey from Startup to Global Brand EvenBet’s entry into iGaming was almost serendipitous. “In the early 2000s, we were focused on mobile app development,” Dmitry recalls. “Then one of our clients asked us to build a poker game—and we delivered. That opened the door to a whole new sector.” However, the 2011 “Black Friday” crackdown on online poker in the U.S. nearly derailed their momentum. “We were heavily reliant on the U.S. market. That forced us to pivot and rethink everything—brand strategy, client acquisition, and international focus.” Between 2012 and 2015, EvenBet doubled down on marketing, global outreach, and product development. Then came 2020, and with it, a major inflection point—not just for EvenBet, but for the entire online industry. “The pandemic fundamentally changed consumer behavior,” Dmitry explains. “Just like food delivery never went back to pre-COVID levels, online gaming surged—and stayed there. It gave our business a serious boost and accelerated the industry’s shift toward digital.” With this momentum, EvenBet was perfectly positioned. The company has continued to grow, expanding its product offerings, entering new markets, and doubling down on innovation. Leadership That Evolves with Scale As the company grew, Dmitry’s leadership style transformed. “In the early days, I was deep in the technical side—coding, building products. But as we scaled, I had to step back, trust my team, and focus on building a strong structure and long-term strategy.” He believes leadership is especially crucial in the iGaming sector. “It’s a fast-paced, highly competitive market. A good leader needs to be decisive, innovative, and adaptable. Most importantly, you have to build a culture that can sustain change and growth.” Asia’s Potential—and the Philippine Advantage Today, EvenBet has set its sights firmly on Asia, with the Philippines as its strategic gateway. “The Philippines is one of the largest regulated jurisdictions in the region. We see it becoming the Malta of Asia—a benchmark for regulatory competence,” Dmitry notes. “The market is unique. It blends East and West, with a diverse mix of local and European gaming preferences.” EvenBet is actively investing in the region, including participation in SiGMA Asia 2025 in Manila. The company will be showcasing a new poker game mode tailored for Asian players, along with Cash Drop, a promotional feature designed to boost player engagement. Product Innovation and R&D EvenBet stands out in the poker vertical with a wide portfolio and relentless product development. “We’ve released 23 updates in 2024 alone,” Dmitry shares. “No other provider offers the same breadth in poker and card games.” That innovation is powered by deep investment in AI, behavioral analysis, machine learning, and big data. “These tools help us understand player profiles, extend gameplay, and offer a more immersive experience.” Security and responsible gaming are also embedded into EvenBet’s DNA. “It’s both a product priority and a company value. Our technologies are designed to support fair play and player well-being.” The Future of Online Poker: Blurred Lines, Bigger Vision According to Dmitry, online poker’s next evolution lies in convergence. “We’ll see real-money games blending with entertainment formats—streaming, influencer content, esports. And vice versa—gamification will start appearing in mainstream entertainment.” When asked to name the single biggest trend shaping poker’s future, he doesn’t hesitate: “Globalization. The borders are disappearing. Markets that were once insulated are now exposed to international players and competitors. Everyone has to level up.” EvenBet’s strategy to stay ahead? Constant movement. “This is a tech business. That means relentless development, innovation, and adaptability.” Final Word What advice does he offer to other companies navigating this complex space? “Innovation and adaptability,” Dmitry says. “Focus on solving real problems for your customers, build trust, and never stop evolving.” As EvenBet Gaming continues expanding its footprint across Asia and beyond, Dmitry Starostenkov’s mix of technical expertise and forward-thinking leadership is proving to be the ace up their sleeve. Read related article: ACN Spotlight: Sportradar Doubles Down on Sports Integrity in Asia

Eventus International appoints Srinivas Kotni as Legal Adviser for SPiCE: The Reunion, guiding discussions on legal and ethical gaming in India this November. Eventus International appoints Srinivas Kotni as Legal Adviser for SPiCE: The Reunion, reinforcing its commitment to legal excellence in the gaming sector. Srinivas Kotni, Founder & Managing Partner of Lexport, will provide expert guidance at this prominent event, which focuses on Legal & Ethical Gaming in India. SPiCE: The Reunion is set to take place on 25 – 26 November 2025 in the picturesque locale of Goa. With over three decades of experience in the legal sector, Srinivas Kotni  is a distinguished expert who founded the Delhi and Bangalore-based law firm, Lexport , in 2000. He has provided invaluable legal advisory services to a diverse array of corporate entities, navigating the complexities of legal and regulatory frameworks in India. His extensive background includes public speaking at professional conferences and seminars, where he addresses emerging legal issues, reinforcing his reputation as a trusted voice in corporate legal matters. At SPiCE: The Reunion , Srinivas will lend his expertise to ensure compliance with legal mandates, navigate regulatory challenges, and protect the interests of the event and Eventus International. His broad knowledge encompasses key areas such as Indirect Taxation, Corporate & Commercial Laws, Foreign Trade Policy, International Commercial Arbitration, and more. Event Overview –  SPiCE: The ReunionSPiCE: The Reunion  aims to provide a platform for networking, knowledge sharing, and collaborative discussions on the legal and ethical dimensions of gaming in India. It will serve as a touch point for reconnecting with industry leaders, exploring opportunities for growth, and positioning Goa as a premier destination for ethical gaming.  Key Highlights of the Event:   Networking Opportunities:  Facilitate meaningful connections among industry peers to foster collaboration and innovation in the gaming sector.  Education:  Provide insights from decision-makers on legal frameworks, regulatory updates, and the socio-economic impact of gaming in India.  Cultural Engagement:  Immerse attendees in the vibrant culture of Goa while promoting a relaxed atmosphere for networking and interaction.  Theme Focus Areas:   Industry Regulations:  An overview of the current legal landscape governing gaming in India.  Ethical Practices:  Best practices for responsible gaming and promoting integrity within the industry.  Economic Contribution:  How the gaming sector can stimulate job creation and bolster tourism in Goa, enhancing the region’s economic stability.  “We are thrilled to welcome Srinivas Kotni as our Legal Adviser for  SPiCE: The Reunion . His wealth of experience and commitment to upholding legal standards will be instrumental in achieving our objectives.” Said Yudi Soetjiptadi , Founder & CEO of Eventus International . “It is a great honour to be part of  SPiCE: The Reunion , where meaningful conversations on legal and ethical gaming in India will take centre-stage. As the industry continues to evolve, it is imperative that we build robust frameworks that enable growth while ensuring responsibility and compliance. I look forward to contributing to this important dialogue, supporting Eventus International’s vision, and in the process championing the cause of legal and ethical gaming in India. I would be truly delighted if, in doing so, I am able to play, even a small role, in promoting tourism and investment into the beautiful state of Goa.” —  Srinivas Kotni , Founder & Managing Partner, Lexport  ( www.lexport.in )   “Coming together was only the beginning; staying together exhibits the progress we have made; and continuous collaboration is what forms mutual success. ‘ SPiCE: The Reunion ’ is not just an opportunity to reconnect, but a celebration of our collective journey, where past successes inspire future collaborations. We look forward to reigniting the spirit of innovation and partnership that defines our community.” Said Lou-Mari Burnett , COO of Eventus International . For more information on SPiCE: The Reunion , please visit www.eventus-international.com . Read related article: Two Weeks Until SPiCE South Asia 2025

Join the 2025 Gaming in Holland Conference on June 5 for expert insights on black-market risks, regulation, AI, and networking in Amsterdam’s gaming scene. As a result of growing regulatory pressure and increasing tax rates, black-market operators have made significant gains in the Netherlands in recent months. The Netherlands Gambling Authority currently estimates that unlicensed operators have managed to capture more than half of total online GGR. This year's Gaming in Holland Conference – which takes place Thursday, June 5 – will feature many sessions specifically dedicated to understanding & avoiding (further) black-market growth: Nederlandse Loterij CEO, Arjan Blok will discuss (among other things) his company's ongoing civil proceedings against Costa Rica-based operator LalaBet. Renske Fikkers, Head of Market Supervision at the Netherlands Gambling Authority, will further clarify the regulator's approach to combating illegal gambling. Josh Hodgson, COO of H2 Gambling Capital, will share the latest estimates of the current size of the offshore online market, as well as future growth projections. Henk Willem Smits, investigative reporter at Follow the Money, will highlight ownership structures and methods of popular black-market operators. Christian Heins, Director iGaming at Tipico, will outline how licensed operators can effectively hurt illegal competitors by pressuring B2B suppliers. All this, of course, in addition to a loaded program that will cover the latest political developments, the impact of further tax increases, M&A, AI, marketing & much more. Breakout sessions, networking additional information Besides an impressive main-stage program, the 2025 GiH Conference also offers five highly practical breakout sessions to help attendees deal with their day-to-day business concerns: B2B licensing for the Dutch market? (Magno Neiva, Head of Compliance, Altenar) Bonuses, promotional games & player protection: Navigating the regulatory landscape (Joris Crone, Lawyer, Franssen Tolboom Advocaten) Elevating the player journey: Sustainable growth through responsible engagement (Janez Dovžan, Commercial Director PAM - Turnkey Solutions, Bragg Gaming Group) Platform technology in the Netherlands (Brian Forth, Commercial Director, Finnplay Technologies) Lessons learned from compliance testing in the Netherlands (Sander Hoogendoorn, Business Development Manager, Trisigma) Lastly, don't miss the GiH Conference's traditional boat tour through Amsterdam's picturesque canals, festive networking drinks at Holland Casino Amsterdam, and the opportunity to meet the key decision makers in the Dutch regulated gambling market. Check out the full program here: https://bit.ly/GiHC2025_Agenda . Or click here to register now: https://bit.ly/GiHC2025 . Read related article: 2025 Gaming in Holland Conference – What’s Next for iGaming?

PandaScore launches Daily Fantasy eSports, letting fans build teams, earn points from real matches, and enjoy a new way to play in North America and beyond. PandaScore, the award-winning provider of esports odds, data and betting products, has continued to push boundaries with the launch of Daily Fantasy eSports, a truly groundbreaking product for operators and players. Daily Fantasy eSports has been developed for the US market but will have global appeal with players drawn in by the chance to create virtual teams of real-life players and earn points based on their actual game performances. Contests range from daily matchups to season-long leagues, with plenty of prizes up for grabs. PandaScore’s Daily Fantasy eSports is backed by an expert-led esports trading team to deliver fast, accurate settlement data across unique, player-focused markets driven by the provider’s established and proven betting models. An Interactive Player Widget serves up rich player stats and profiles, with PandaScore’s powerful BetBuilder enabling same-game parlays. But that’s not all. PandaScore has more than 17,000 players in its esports player age and info database, the largest in the market. It also offers dedicated helper codes and documentation to ensure smooth and seamless operator integration. It really is as easy as 1-2-3. There is a kick-off call to align on goals, timelines and fantasy formats. The operator accesses PandaScore’s dedicated fantasy-focused API to accelerate the build The dedicated integration manager ensures effortless onboarding and a successful launch By leveraging PandaScore’s odds and data, alongside its team of experts and specialists, online sportsbook and daily fantasy sports operators can launch faster, ensure accuracy and scale their Daily Fantasy eSports offering with confidence. Oliver Niner, Head of B2B at PandaScore , said: “Daily Fantasy eSports is a pioneering product from PandaScore that will really hit the mark with operators across North America, as well as other global markets. “It allows operators to engage esports fans and bettors with a compelling product and proposition, but without the degree of risk that comes with standard betting as the payouts are controlled. “Daily Fantasy eSports is already live with Dabble and is performing incredibly well, so we look forward to going live with more operators in the coming months. “This really is a game-changing product, and we can’t wait to see it become available at some of the biggest betting brands in North America and beyond.” The launch of Daily Fantasy eSports complements PandaScore’s growing esports betting offering, which includes odds and data for a huge number of disciplines, plus betting products like its BetBuilder, MicroMarkets and StoryBuilder. Read related article: PandaScore drops PandaSkill for League of Legends

Push Gaming has launched Regal Knights, a medieval-themed slot packed with mystery symbols, multipliers, and thrilling free spins for epic wins. B2B supplier Push Gaming has launched Regal Knights, a bold new title that blends the excitement of classic slot gameplay with a dynamic medieval twist. Designed for those who enjoy the simplicity of traditional slots but want added progression and depth, Regal Knights provides a well-balanced mix of familiarity and modern game design.  Central to the gameplay is the Mystery Symbol, which reveals wilds, paying symbols, or the Golden Mystery Symbol. The Golden Mystery Symbol can reveal Instant Prizes, Multipliers, Scatters, and Collector Symbols. The game’s free spins feature builds momentum as players collect Scatter Symbols to scale the multiplier meter, unlocking extra spins and boosted rewards, culminating in a x10 multiplier at the peak. Boasting famed Push Gaming mechanics and smartly designed bonus features, Regal Knights delivers a fresh spin on progression-based gameplay.  Jack Marshall, Game Producer at Push Gaming, said: “ Regal Knights was designed to build on our core mechanics while offering something new through its sense of progression and anticipation. “We’ve created a slot that feels familiar yet fresh, combining rewarding gameplay with a rich, character-driven theme that players can really connect with.” Read related article: Push Gaming Releases 3 Magic Pots Fantasy Slot

Greentube partners with Starcasino to bring top slot titles to the Dutch market, expanding its reach with local favorites and new fan-favorite releases. Greentube, the NOVOMATIC Digital Gaming and Entertainment division, has strengthened its footprint in the Netherlands through its latest partnership with Starcasino, an established Belgian operator launching for the first time in the Dutch market. The agreement sees a selection of Greentube’s most popular titles made available to Dutch players for the first time via the Starcasino platform. The initial rollout, which commenced on May 14th, introduced both fresh and classic content to the operator’s growing customer base. Among the standout new titles launching are Piggy Prizes™: Wand of Riches™ 2 , Little Cluckers™ , and Joker Winner , all designed to capture players' attention with their innovative mechanics and engaging themes. These games are accompanied by iconic classics, including Random Runner 15 , Simply Wild™ , and Random Flashback , all chosen specifically for their longstanding popularity within the Dutch market. Greentube’s portfolio has quickly gained an impressive fan-following in the Netherlands, with the supplier’s localised approach to slot creation appealing to players throughout the country. This agreement underlines Greentube’s strategic growth in regulated markets across Europe and reinforces its ongoing success in delivering region-specific content as a trusted partner. Andy Duschek, Regional Manager at Greentube, said: “The Dutch market continues to be a key focus for us, and partnering with a reputable and fast-growing brand like Starcasino allows us to extend our local footprint even further. “With a blend of exciting new titles and proven classics tailored for this regional audience, this launch promises great results for both sides.”  Pieter van den Bos, Country Director for Netherlands at Starcasino, said: “The integration of Greentube’s slots into the Starcasino platform allows us to offer our players the best possible gaming experience. “Greentube‘s content fits perfectly with that mission, and their deep understanding of the Dutch market and the quality of their games make us extremely confident as we enter the Dutch market for the first time.” Read related article: Greentube Partnership with Betfair Expands in Italy

LuckyStreak appoints Neil Brookes as Head of Product, bringing 20+ years of gaming expertise to drive innovation and elevate live casino experiences. LuckyStreak, the Riga-based live games provider, has bolstered its senior leadership team with the appointment of Neil Brookes as Head of Product, underscoring its commitment to product excellence and customer-focused innovation.   Neil brings over two decades of industry experience to LuckyStreak, with a proven track record across sports betting and online gaming product development. Most recently, Neil spent 11 years at Inspired Entertainment, where he managed virtual sports products and served as Head of Product for seven years. His role spanned game strategy, design, marketing, and performance analytics. Earlier in his career, Neil honed his expertise during six years at SkyBet as a trader, odds compiler and sports desk manager, and prior to that, was part of the trading team at Betfred. He began his career managing betting shops for Paul Dean Bookmakers, gaining valuable front-line experience in customer engagement and operations. In his new role at LuckyStreak, Neil will define and execute the company’s product roadmap in line with its vision and strategic goals. He will lead cross-functional collaboration to ensure that every new product, feature, and enhancement delivers value to players and partners alike. This latest addition to LuckyStreak’s stellar team demonstrates its commitment to remaining a world-class live dealer games supplier, with compelling and innovative content.  Ady Totah, co-founder and CEO at LuckyStreak, said: "It's always great news for LuckyStreak to bring senior talent and experience into the business. For a long time, we’ve been building great tech – but now, with Neil, we’ve found the right person to bring a true product mindset to match it. His experience across regulated markets, and his ability to align vision with execution, will sharpen how we build and deliver. It’s a strong fit at exactly the right time for us.” Neil Brookes, Head of Product at LuckyStreak, said: "Right from the first interactions I had with the team at LuckyStreak, it was clear that it was something I wanted to be part of. The mindset and ambition to build on what is already a successful business, to further innovate and entertain with a forward-thinking, people-centric approach really clicks with me and feels like the perfect fit. I’m looking forward to the new challenge and to see what we can make happen.” Read related article: LuckyStreak launches SmartStudio greenscreen technology