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SBC Summit Americas explores North America’s evolving betting landscape, with expert panels on regulation, sports betting, casino innovation, and market integrity. With regulatory shifts unfolding across the US and Canada, the North American betting market is entering a period of heightened oversight, legal clarification, and consumer protection challenges.   On Wednesday, June 10 2026, Stage Two of the SBC Summit Americas will bring together leading operators, regulators, leagues, and legal experts to tackle the most urgent issues shaping the region’s betting ecosystem, from integrity and advertising to sweepstakes, lottery couriers, and the future of casino design.   In response to this evolving regulatory and commercial landscape, SBC Summit Americas has developed the North America: Sports Betting & Casino conference track to equip stakeholders with the insights needed to stay ahead of their competitors.   Delegates can expect discussions on how game designers are evolving casino content formats, the future direction of verticals like lottery and bingo, and the regulatory considerations shaping marketing strategies, emerging betting formats, and major sporting events.    "Growth in North America isn’t just about launching new products, but also about ensuring those products are built responsibly, sustainably, and with a deep understanding of the regulatory environment," said Rasmus Sojmark , CEO & Founder of SBC. "This track helps the industry explore how innovation and responsibility can advance together, not compete for priority."   Opening the track, the panel ‘ Lines, Limits, and Loopholes: Protecting the Future of Sports Wagering ’ will spotlight how the industry can work together to safeguard the integrity of sporting competitions and leagues. The session will unpack the growing challenges of today’s faster, data-driven betting environment, focusing on how suspicious activity is detected and acted on. It will also explore how the industry can strengthen education for athletes and players, helping keep sport safe, secure, and engaging.   The session Clearing the Air on Sweepstakes: Navigating Regulation and Opportunity’ will examine how the industry can address the complex legal status of sweepstakes and provide greater clarity for both players and brands. Speakers will explore how clearer regulatory frameworks could create a safer, more transparent market, strengthen consumer protections, and unlock additional tax revenue. Concluding the track, the panel ‘ Designing the Future of Play: Creativity Meets Casino’ will explore how gamification and product innovation are reshaping modern iGaming. The session will examine the features driving engagement — from more interactive experiences and smarter reward systems to the resurgence of classic formats — and unpack the mechanics behind longer play, stronger loyalty, and community-driven experiences.   Experts already confirmed to appear across the track include Fernando Ortega (CEO, Lottofy), Luke Pergande (Founder & CEO, PropSwap), Mark Hicks (Managing Director, NCAA), Mike Silveira (Chief of Staff, Jackpot), Thomas Metzger (CEO, Lotto.com ), Tony J. Amormino (Chief Executive Officer, Apache Nugget Corporation) and William Scott (Chairman, GMGI). Other sessions in the programme will address two of the most closely watched areas in North American regulation: advertising standards and the rapid rise of lottery courier services. Panels will examine how shifting ad rules are reshaping marketing strategies across the U.S. and Canada, as well as how states are responding to the growth of courier models that sit at the intersection of lottery, sports betting, and iGaming . SBC Summit Americas will take place at the Broward County Convention Center, Fort Lauderdale, from June 9 -11 and host 10,000 delegates focused on the US and Latin American betting and gaming markets.   Secure your ticket to SBC Summit Americas:  Early Bird VIP Pass – Our VIP Passes are available for just $400 (a saving of $300) for a limited time with our Early Bird Pass. You’ll have access to the full conference agenda, show floor, and evening networking events, as well as complimentary food at our Food Festival.    Expo+ Pass – Our Expo+ Pass gives you access to all conference sessions and the show floor for just $95. Please note: This does not include complimentary food or access to our networking events.   Expo Only Pass – Our FREE ticket, this gets you access to the show floor only, but is the perfect option for teams on a budget and those curious to learn more about the industry.   Operators and affiliates are eligible for a free VIP Pass, granting you full access to all conference sessions, the show floor, and our exclusive evening networking events. Read related article: What to expect at SBC Summit Americas

Swintt appoint Etienne Azzopardi as Interim Managing Director, strengthening leadership continuity as the fast-growing provider drives expansion and product strategy. Rapidly-expanding software provider Swintt has announced that it has appointed Etienne Azzopardi as Interim Managing Director, as the company continues to restructure its C-level team following the departure of outgoing CEO David Mann.   Having joined Swintt as Director of Operations in August 2021 before moving up to the position of Chief Operating Officer in February 2022, Etienne has spent four-and-a-half years overseeing everything, from operational management and product roadmap optimisation to market licensing and game certification for the provider, making him the ideal fit to fill the role on an interim basis.   During that time, Etienne has been responsible for managing, coordinating and optimising countless product deliveries and new client launches, while also presiding over a period of significant geographical expansion for the company, with Swintt entering its 13 th regulated market in Italy last summer – an incredible achievement for a provider that only opened its doors in 2019.   In his new position as Interim Managing Director, Etienne will continue to head-up operations for Swintt in all these key areas, while also taking the lead in terms of driving Swintt’s future product strategy, ongoing market expansion plans and team development strategy going forward.   With all this sitting very much within Etienne’s existing sphere of expertise, Swintt are confident that the former COO will relish taking on the additional responsibilities that come with the new role and provide a steady hand capable of steering the company through its next phase of growth.   Etienne Azzopardi, new Interim Managing Director at Swintt,  said: “ I’m very excited to be appointed as the Interim Managing Director at Swintt and hope I can repay the trust the company has shown in me by continuing the excellent work we’ve done over the past few years.   “ Under David Mann, Swintt grew from an innovative start-up to a software provider sought after for its portfolio of high-quality games with a far-reaching distribution across 13 regulated markets globally. In my new role, I fully intend to build on these strong foundations by helping the company expand its portfolio, grow our reach with new commercial partnerships, and make our content available in additional key markets - cementing our legacy in the industry as we enter the next phase of our evolution. ”   Read related article: Swintt Announces Partnership with Play North

Sports Marketing & Betting Calendar 2026 by Boomerang Partners gives affiliates expert insights, traffic peak forecasts, and tools to plan smarter, higher-converting campaigns. Boomerang Partners has prepared an exclusive, expert guide for sports affiliate teams worldwide. The ‘Sports Marketing & Betting Calendar 2026’ confirms the company’s deep expertise, which places it among the leading sports affiliate programs in the industry, and provides valuable insights.   This detailed study incorporated a large amount of proprietary data from Boomerang Partners’ analytical department, the company’s sponsorship department, and the affiliate managers’ team. Industry trends were analyzed during its preparation, and the fact that 2026 will be a year of sports was taken into account. Insights, traffic peak predictions, and practical benefits ‘Sports Marketing & Betting Calendar 2026’  is a professional playbook for sports affiliates. For those working with sports traffic, this is a must-have tool for planning campaigns and strategies. Using these insights, affiliate partners can properly assess player behavior, avoid missing seasonal peaks of interest in sports, and choose effective tools for monetization. For ease of study, the guide is divided into several blocks, the main ones being:   The actual sports events calendar for 2026, with top tournaments, traffic peaks for them, and popularity in specific GEOs Expert insights and analytics for planning pre-, live-, and post-event campaigns Industry trends for 2026, and how this can be used in work A Boomerang Partners’ strategic partnership with AC Milan, and what benefit affiliate teams can derive from this Toolkit for affiliates with practical recommendations on adapting traffic strategies according to the tournament stage. Anton Eshtokin, Chief Marketing Officer at Boomerang Partners, said: “We hope this calendar becomes a practical tool for sports affiliate partners when planning 2026, as well as generating interest in deeper strategy development with our involvement in joint projects”.   What can the guide be useful for   Boomerang Partners has prepared ‘Sports Marketing & Betting Calendar 2026’ in such a way that it can bring practical benefit not only to experienced sports affiliates. Those industry representatives who are just starting or would like to begin working in this direction will find the information in the guide maximally practical and in-depth. This data will help affiliate teams:   ● Navigate the sports schedule for 2026 ● Assess the popularity of a particular sport in specific GEOs ● Not miss traffic peaks ● Use expert advice for campaign monetization ● Understand player behavior before, during, and after tournaments ● Adapt to industry trends and use them in their work ● Effectively segment audiences by GEO, device, type of traffic, and other parameters, and so on.   Additionally, using the example of cooperation with AC Milan, Boomerang Partners demonstrates how a partnership with such a top Club can bring practical benefits to sports affiliates. This concerns both obtaining exclusive media content from AC Milan and opportunities for monetization through merchandise giveaways, a focus on player-specific online betting markets, and various promotional activities.   A universal toolkit for affiliates 2026 will be rich in sporting events. With the exclusive ‘Sports Marketing & Betting Calendar 2026’, affiliate teams can use expert insights for quality preparation and monetization of their campaigns. Download  the guide from the official Boomerang Partners website for free, plan your campaigns like a pro, and catch every traffic peak. Read related article: Boomerang Partners Summing Up 2025 Results and Growth

Global Gaming Solutions welcomes the Isle of Man Government’s renewed commitment to iGaming, reinforcing confidence in the Island as a trusted, regulated hub. Global Gaming Solutions has welcomed a statement from the Isle of Man Government reaffirming its commitment to the iGaming sector. It comes after a year that tested confidence across parts of the industry. The Isle of Man Government highlighted its strong iGaming history in a statement released today by the Department for Enterprise. The Island’s reputation comes from robust regulation, political and economic stability, and close working between Government, regulators and industry. The statement reaffirmed that iGaming remains a core and enduring part of the Isle of Man’s economy, now and into the future. The Chief Minister said the Government has strengthened its understanding of risk in response to a more complex global environment. He added that additional resources and frameworks are now in place to respond to emerging threats. The statement confirmed that ICE 2026 in Barcelona is the starting point for a coordinated programme of engagement. Digital Isle of Man and other agencies will continue to make the case for the Island as a secure and trusted home for well-regulated iGaming. Responding to the announcement, Global Gaming Solutions said the statement provides important reassurance for existing licence holders and prospective businesses operating in the sector. Mark O’Neill, Managing Director of Global Gaming Solutions, said: “The Isle of Man Government’s reaffirmation of its commitment to the iGaming sector provides important clarity and reassurance for existing licence holders and the wider global industry. The Island’s long-standing focus on robust regulation, awareness and mitigation of emerging risks and constructive engagement with industry continues to underpin its reputation as a trusted and well-governed jurisdiction.” Global Gaming Solutions added that clear, public affirmation of Government support plays a valuable role in maintaining confidence during periods of change, particularly for jurisdictions with a strong international reputation for regulatory quality and cooperation. The Isle of Man Government stated that it will continue to work closely with industry. The aim is to support sustainable growth, meet international standards, and secure the sector’s long-term success. The Government will carry out further outreach and information sharing over the coming year to ensure regulatory expectations and emerging risks are clearly understood. Read related article: Altenar to Sponsor 2025 Isle of Man Marathon Again

Join the Gaming in Finland Evening Conference at ICE Barcelona 2026 for expert insights on Finland’s re-regulated iGaming market and high-level networking. With Finland set to re-regulate its iGaming market this year, Gaming in Europe, in close collaboration with local stakeholders, has decided to host a Gaming in Finland Evening Conference at ICE Barcelona 2026. The event will take place on January 19, 2026 , from 18:00 until 22:00 , at a location close to the main ICE venue. Topics and speakers At present, the following sessions have been confirmed: Legal & regulatory update: Preparing your entry into the regulated Finnish iGaming market Pekka Ilmivalta, Head of Finnish Office, Nordic Legal; Morten Ronde, Founding Partner, Nordic Legal What sets Finland apart: The unique characteristics of the Finnish gambling market Jari Vähänen, Founding Partner, The Finnish Gambling Consultants Will the Finnish market be profitable? A scenario: 2027-2031 Mika Kuismanen, CEO, The Finnish Trade Association for Online Gambling The Finnish iGaming market in numbers Josh Hodgson, COO, H2 Gambling Capital Knowns and unknowns of Finnish gambling compliance & how to prepare in the meantime Niklas Bondestam, CEO, Ubetec; Jessica Maier, Co-Founder, EGARA; Paul Foster, CEO, Crucial Compliance Gaming in Europe founder Willem van Oort commented: “I am extremely pleased that we managed to bring all these experts together. If you are interested in the Finnish market and would like to personally meet with local stakeholders, the Gaming in Finland Evening Conference @ICE is undoubtedly the place to do it. I think Finland is going to be an exciting market and I am happy that – here, too – Gaming in Europe can play a role in creating important connections between domestic and international stakeholders.” When & where The event takes place Monday, January 19, 2026 , from 18:00 until 22:00 at the five- star Renaissance Barcelona Hotel – close to the Fira de Barcelona, where the main ICE event is located. Please note that only those who have received definitive confirmation of their attendance will be allowed access to this event. Register your interest now Places at the inaugural Gaming in Finland event are strictly limited. If you are considering attending this event, please register your interest through this link: www.gamingineu/finland . We will let you know as soon as possible whether we have a seat available for you. At present, 100+ decision makers have already confirmed their attendance! If you would also like to register for ICE Barcelona 2026, please click here . Join our Gaming in Finland LinkedIn group In the meantime, feel free to join our Gaming in Finland LinkedIn group , where we will share the latest news and updates on the Finnish market. Sponsorship opportunities available Sponsorship and media partnership opportunities are available. Please contact Willem van Oort at willem@gamingin.eu  for more information. Read related article: Gaming in Finland Launches at ICE Barcelona 2026

University of Nevada Las Vegas partners with ICE Barcelona, giving hospitality students unique access to the world’s leading gaming exhibition and industry insight. ICE Barcelona, widely regarded as the defining business exhibition for the global gaming ecosystem, has entered into a formal partnership with the University of Nevada Las Vegas (UNLV), a respected centre of learning that holds the highest recognition for research and community engagement from the Carnegie Foundation for the Advancement of Teaching. One of the few academic/gambling industry initiatives of its kind, the jointly funded partnership invites students from the top-ranked UNLV’s William F. Harrah College of Hospitality to participate in ICE Barcelona, with the exhibition providing a major opportunity for industry learning and growth. Announcing the collaboration program, Clarion Gaming Managing Director Stuart Hunter said: “I am delighted to be able to confirm this formal partnership between UNLV’s world-leading hospitality education program and ICE Barcelona the world-leading gaming and entertainment technology showcase. “This is an industry-first and will make a significant contribution to progressing the connection between hospitality and gaming for the betterment of the global industry. Not only does UNLV hold the R1 which is the gold standard for US research institutions, it is also in the US top 5 for diversity and ranked 29 th  in the top 100 graduate and professional programs. The partnership, which will be officially launched at ICE Barcelona 2026, sits perfectly with Clarion Gaming’s commitment to deploy the influence and reach of the ICE brand to help build a sustainable future for the industry that we serve.” David Cárdenas, Dean of UNLV's William F. Harrah College of Hospitality , added: “Partnering with Clarion Gaming represents a powerful opportunity to combine our respective strengths and specialties in a way that benefits students, who are the future leaders of the hospitality and gaming industry. “As gaming makes its way into markets throughout the world, ICE Barcelona serves as an amazing platform for academia, industry, and political thought leaders to come together to support gaming innovation on an international scale. The Harrah College of Hospitality is an important voice in these conversations, as we have the unique capacity to leverage our research, global standing, and industry partners to not only address the challenges facing the industry but also to identify opportunities for innovation.” To   register for   ICE   Barcelona, Fira   Barcelona   Gran Via, and be part of the world’s biggest celebration of   gaming   visit:   https://www.icegaming.com   Read related article: Gaming in Finland Launches at ICE Barcelona 2026

ThrillTech Launch ThrillDrops™, a jackpot-first CRM module using behaviour-driven mystery cash rewards to boost engagement and retention for ThrillPots™ clients. ThrillTech, the global leader in side-bet jackpots, today announced the launch of ThrillDrops ™ , a jackpot-first CRM and retention module designed to increase jackpot engagement for its core product, ThrillPots ™ , through behaviour-driven mystery cash rewards. The new add-on extends ThrillTech’s core jackpot offering, ThrillPots ™ , by allowing operators to reward players automatically based on real behavioural metrics. The product can evaluate overall casino play or focus exclusively on jackpot-related behaviour, enabling operators to tailor rewards to the activity most relevant to their objectives. Unlike traditional CRM and loyalty tools, which are typically built as generalised marketing stack, ThrillDrops was built specifically around jackpot mechanics and player psychology. By linking rewards directly to jackpot participation and engagement patterns, it creates a tighter feedback loop between play, anticipation, and reward. ThrillTech   CTO Peter Pares said: “Most CRM products treat jackpots like just another data point. Operators need integrated systems that amplify what already drives excitement. We built a retention engine around jackpots themselves, turning jackpot behaviour into real-time cash rewards that meaningfully improve engagement.” The system supports configurable behavioural logic, allowing casinos to deploy mystery cash drops based on a wide range of metrics, including key behavioural signals, sustained jackpot engagement, or broader casino activity. Cash rewards are delivered automatically, without the need for static segments or manual campaign management. Key capabilities include: A CRM and retention engine built specifically to enhance jackpot engagement Real-time, behaviour-based mystery cash rewards Flexible evaluation of total casino play or jackpot-only activity Seamless integration for existing ThrillPots™ clients, no extra work required By embedding retention logic directly into the ThrillPots ™  ecosystem, ThrillTech aims to help operators extract more long-term value from one of the casino floor’s most powerful engagement drivers. The new module is available immediately and is designed to complement existing jackpot deployments without requiring operators to replace their current CRM infrastructure. Read related article: Pragmatic Solutions Announces Integration with ThrillTech

Tequity launch Tequity Publishing, a new aggregation and distribution vertical helping studios scale faster and bring high-quality games to market globally. Tequity, the technology partner behind some of the industry’s most scalable and customisable gaming solutions, has launched Tequity Publishing, a new aggregation and distribution vertical designed to help great games hit the market quickly and at scale. The first Tequity Publishing partnership is already live, through an alliance with Mirror Image Gaming and The Fortune Engine. The combined approach has resulted in the launch of Royal Drop , a new game themed around royalty and the UK. Tequity Publishing offers a flexible publishing solution built around two simple models. Through the first, RGSaaS, Tequity provides the full infrastructure, distribution, and publishing framework, enabling studios to focus purely on building outstanding games that can hit the global market with maximum impact. The second, RGS-to-RGS, is a streamlined, technology-first approach designed for studios already operating their own RGS. It enables them to scale faster, smarter, and with less operational friction, with distribution through Tequity’s growing operator and aggregator network. Mirror Image Gaming is a studio focused on developing gambling games that expand beyond the mould of traditional slots, taking influences from video games to lead the development of the Burst Games genre.  The Fortune Engine offers a SaaS platform that provides state-of-the-art math solving tools, game templates, and global distribution pathways to help creators bring their game concepts to life. A series of further game launches are planned through the three-way collaboration. The launch of Tequity Publishing follows a busy period of success for the software provider. Tequity’s Originals – the fast, streamer-friendly, fully customisable house games – recently went live with MINT, while the company has also signed a partnership deal with iBankroll and its Bankroll-as-a-Service offering. Krzysztof Opałka, CEO at Tequity, said:  “The launch of Tequity Publishing marks a major milestone in our mission to break down the technical barriers that often slow down great content reaching the market.  “By offering both a full RGSaaS framework and a streamlined RGS-to-RGS model, we are giving studios the freedom to choose how they scale. Seeing Royal Drop go live through our partnership with Mirror Image Gaming and The Fortune Engine is a testament to how this vertical can accelerate speed-to-market for high-quality, impactful content.” Jordie Wagner at Mirror Image Gaming said:  “At Mirror Image Gaming, our mission has always been to break the traditional mould when it comes to slots. Partnering with Tequity Publishing has allowed us to bring Royal Drop to life exactly as we envisioned it, as a true game-first experience. This collaboration gives us the technical freedom to focus on what we do best – pushing the boundaries of the Burst Games genre for a new generation of players.” Aberdeen Hinze, COO at The Fortune Engine said:  “Our vision is to evolve iGaming beyond traditional formats by empowering talent from the wider gaming world. Tequity Publishing provides a crucial piece of the puzzle by facilitating global scale. Together with Mirror Image Gaming, and our growing list of game studios choosing to power their game development lifecycles by our engine, we are proving that the barrier to entry for innovative game experiences has never been lower. We look forward to a long series of successful launches through this partnership.” For further information on Tequity Publishing, contact  tanja@tequity.ventures (studios) or  dominic@tequity.ventures  (distribution). Read related article: Tequity Partners with MINT to Strengthen Strategic Growth

Incentive Games partnership with BET365 expands globally, bringing real-money titles to regulated markets worldwide and strengthening bet365’s casino offering. Incentive Games, a B2B games studio specialising in real-money titles and data-driven player experiences, has announced an expanded global partnership with leading online gambling operator bet365.   Delivered through Incentive Studios, the real-money gaming division of Incentive Games, the partnership enables bet365 to access a growing portfolio of real-money titles.   Building on the companies’ existing collaboration, including the recent launch of Incentive Games’ content in Brazil, the new agreement will see bet365 roll out Incentive Studios’ full portfolio of real-money games across all active jurisdictions, including key regulated states in the US.   This partnership marks an important milestone for both organisations, bringing together Incentive Studios’ expertise in high-performing real-money content with bet365’s global scale and market-leading platform.   Ahmed Baker, Chief Commercial Officer at Incentive Games , said, “Our partnership with bet365 continues to go from strength to strength, and this real-money agreement is a natural evolution of our collaboration. By deploying our games globally, including in key U.S. jurisdictions, we bring together two teams focused on quality, innovation and sustainable long-term growth. We’re incredibly excited about what the future holds.”   A spokesperson at bet365 said, “Leveraging Incentive Studios’ expertise in real money gaming, we are thrilled to expand our relationship and further enhance our global Casino offering. Customers worldwide will be able to enjoy this innovative addition to our portfolio of cutting-edge content.”   The first real-money titles from Incentive Studios’ portfolio will launch on bet365’s platform in 2026, with additional releases to follow.   This agreement supports Incentive Games’ ongoing expansion into regulated markets worldwide, following recent licence approvals in the UK, Ontario and Michigan, and further strengthens the company’s position as a trusted real-money gaming supplier to leading operators. Read related article: Incentive Games and bet365 Launch Tournament Predictor

AxiumAI autonomous player engagement redefines live sports betting, with Verso delivering real-time, AI-driven interactions that boost bets, spend, and retention. AxiumAI, a leader in AI-driven autonomous player engagement, is redefining how sportsbooks engage consumers in real-time to drive increased engagement and spend, through the launch of its next-generation AI engagement solution, Verso. Purpose-built for the velocity and concurrency of live sport, Verso’s dynamic content engine powers pre-match and in-play engagement through a multitude of player touch points and has already generated 10% uplift in bets and revenue for its sportsbook customers. By pairing key live match moments, metadata and AxiumAI’s proprietary insight, Verso autonomously delivers compelling engagement narratives and propositions that inspire confidence, broaden selections, and drive transactions. In real time, Verso combines live match understanding with player-level behavioural intelligence. Its context-aware engine continuously evaluates both game dynamics and individual preferences to determine the optimal proposition at each moment. This stands in contrast to static, template-driven systems that lack the ability to react to unfolding events and align propositions with the true “peak moments” of a game.   By supporting pre-match build-up, in-play engagement, half-time windows, and post-bet settlement flows without increasing operational complexity, Verso is set to support operators, sustain activity and unlock greater value throughout major sporting events, including the 2026 FIFA World Cup.   AxiumAI demonstrates how applied AI can translate directly into material operational and revenue benefits. By delivering clear, insight-led narratives and individualised propositions at decisive moments, the platform enables intelligent interaction wherever customers engage. Examples of these compelling and dynamic in-play narratives include: 0-0 Super-sub Henrique’s on! 46 mins – Flamengo bring on Bruno Henrique who’s scored twice in his last 3 matches – Fancy him to break the deadlock against Bragantino? Henrique to score next @ 4.28 Bayern scores a 3rd - Munich goal-fest? 48mins and Bayern make it 0-3 against Augsburg. They scored 6 against Leipzig last weekend - Another rout on the cards? 4.5+ goals @ 3/1 Adam Lewis, Chief Executive Officer at AxiumAI, said: “Deploying Verso enables operators to finally deliver context-aware, personalised engagement at scale, driving incremental stakes, bets, and NGR. Contribution also rises materially, as Verso replaces bonus spend with intelligence, helping our clients thrive in an increasingly challenging regulatory and tax environment. “Our proprietary technology is leading the industry into a new era of context-aware, intelligent UX, with its dynamic ability to produce informed, data-driven engagement and propositions at every relevant touchpoint.” Verso by AxiumAI is powered by an in-house database of more than 20 billion football statistics across players, managers, teams, and matches. It supports over 30 languages and spans 500,000 matches across 137 countries and more than 800 leagues. The engine’s integration framework ensures rapid onboarding and is designed as a plug-and-play configuration, allowing operators to activate personalised engagement quickly and efficiently. Read related article: RubyPlay Launches Studio-Based Content Ecosystem Model

Yggdrasil launched Studio in a Box, an end-to-end studio model empowering new slot creators with tech, branding, and go-to-market support. Yggdrasil has launched Studio in a Box, a new end-to-end studio model that builds on the success of its Game in a Box™ technology and opens the door for a new generation of slot creators. Discussing the landmark launch , James Curwen, CEO of Yggdrasil, said: “Studio in a Box is the next step in our mission to democratise game creation. Game in a Box™ removed the technical and cost barriers to building great slot games. Studio in a Box goes further by giving creators a complete studio framework - brand, concept, and go-to-market support - so great ideas don’t stop at an idea.” Studio in a Box expands Yggdrasil’s creator offering by combining its proprietary Game in a Box™ technology with structured studio development, branding, and market-ready promotional support. The program enables participants to move from concept to launch preparation within a single framework, supported by Yggdrasil’s production expertise, distribution network, and go-to-market capabilities. Studio in a Box is designed for businesses and creators who want to enter the slot market without the scale or infrastructure of a traditional studio, including: Operators looking to launch their own proprietary studio Affiliates expanding from gathering customers to owning the games Land-based casino operators moving into online gaming Creative teams and developers with strong ideas but limited production resources Streamers and influencers looking to turn audience-led concepts into games Participants are supported in developing a studio identity, shaping a complete game concept, and producing professional promotional materials, including visuals, video, and written content, ready for market presentation. Studio in a Box mirrors real-world studio workflows, with structured milestones, guided feedback cycles, and a strong focus on quality and commercial readiness with the support of our experienced team. The launch reinforces Yggdrasil’s strategy to open up slot creation, remove traditional barriers, and support a broader ecosystem of creators across the industry. Read related article: Yggdrasil Launches on ALL IN Platform to Expand Reach

GamblePause named Clarion Gaming Safer Gambling Charity for 2026, gaining a global platform at ICE Barcelona, iGB Affiliate Barcelona, and iGB L!VE London. GamblePause, the independent social impact organisation dedicated to reducing gambling-related harm across the continent of Africa has been named Clarion Gaming Safer Gambling Charity partner for 2026. The partnership covers the January editions of ICE Barcelona and iGB Affiliate Barcelona as well as July’s iGB L!VE London. In its fourth year, the initiative is a cornerstone of Clarion Gaming’s responsible gambling agenda. Announcing the partnership Clarion Gaming Managing Director Stuart Hunter said: “I am delighted to welcome GamblePause as our Safer Gambling Charity Partner for 2026. GamblePause has evolved from a grassroots awareness initiative into a powerful voice on safer gambling in Africa. Despite being a very young organisation, its’ output has been phenomenal. In the last 12-months it has reached 5,500+ individuals through community awareness sessions, workshops, and digital campaigns, it has conducted over 3,000 one-to-one support interactions using virtual psychological counselling and it has also delivered large-scale gambling awareness programmes at the University of Lagos reaching 11,000 students in April 2025 and a further 12,500 in December 2025.” He added: “As a result of being named our Safer Gambling Charity Partner GamblePause will become an integral part of the industry conversations at ICE Barcelona, iGB Affiliate Barcelona, and iGB L!VE London, in the process gaining a global platform to promote its program and drive awareness of its safer gambling initiatives across the entire gaming ecosystem. In terms of specifics, GamblePause will receive high-profile branding across our live events including coverage in official show guides, on event apps and websites, visibility in the ICE Show Daily, and access to VIP networking functions. “I’m extremely proud that we were the first event organiser in the gambling space to establish an annual safer gambling partnership and the initiative is central to our on-going commitment to help build a sustainable and socially responsible future.” Welcoming the news GamblePause founder Ladipo Abiose Akolade said: “Being named Clarion Gaming’s Safer Gambling Charity Partner is an historic milestone for everyone involved with GamblePause as well as serving as a powerful validation of our work. The partnership provides an unrivalled global platform to amplify safer gambling messaging across Africa, it strengthens our credibility, and enables direct engagement with industry leaders to advance responsible and sustainable gambling practices.  “The opportunities arising from this unique partnership, will help us to scale gambling-harm awareness campaigns across Africa, expand rehabilitation pathways, deliver evidence-informed safer gambling education for operators, regulators, and communities across Africa, engage policymakers and industry leaders to strengthen player-protection and harm-prevention policies and promote practical, preventative solutions that safeguard vulnerable groups.  All of this work is underpinned by a steadfast commitment to early intervention among young people. “This development is huge for GamblePause and we can’t wait to launch the partnership in Barcelona!” To register for ICE Barcelona, Fira Barcelona Gran Via, and be part of the world’s biggest celebration of gaming visit: https://www.icegaming.com Affiliates wishing to secure their place at iGaming Affiliate Barcelona can unlock their entry at: https://igb-affiliate.reg.buzz/?utm_campaign=bigba26-partner For more information on GamblePause visit: https://gamblepause.lovable.app Read related article: Clarion Gaming Opens ICE Barcelona 2026 Registration