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BetGames launches Hero gamification tool, boosting player engagement with challenges, leaderboards, and rewards to drive loyalty across iGaming products. Leading games provider BetGames has launch its cutting-edge gamification tool, Hero, designed to elevate player engagement through personalisation, increase session duration and retention, and drive cross-sell between RNG and live casino products. The brand-new engagement engine is fully customisable for operators, allowing BetGames’ partners to set up challenges, integrate new items into the shop, and send bespoke inbox notifications, all via its back office. In-game challenges award players with experience points (XP) and coins for completing a variety of tasks, in turn, enabling them to climb leaderboards to claim rewards and purchase prizes such as bonuses and tangible gifts. Hero will incorporate BetGames’ entire portfolio, not only fuelling new game launches but also reigniting interaction with legacy titles. Challenges can be initiated within slots, RNG and live dealer games, boosting cross-sell opportunities across product verticals to support operators in maximising revenue. With personalised profiles and tailored notifications and messages, Hero reinforces progression, rewards loyalty, and encourages continued activity, all centred around a reward-driven experience that provides a new way for players to engage with the BetGames brand, in turn, growing player value for operators. Ian Catchick, Chief Product and Business Development Officer at BetGames, said: "Hero is a comprehensive gamification engine optimised to amplify player engagement and retention rates through a diverse array of in-game challenges, leaderboards, and prizes. "It has been meticulously crafted with the operator in mind, providing complete control and customisation for our partners to build a tool that caters to their player base. "We continuously strive to transform the player journey. Hero will simultaneously deliver immersive and exciting gaming experiences as well as empower operators to refine their offering and unlock the full potential of BetGames’ content." Read related article: BetGames Partners with Betnation to Boost Dutch Market

Gaming Corps partners with EGT Digital to bring its premium slot content to the X-Nave platform, expanding reach and delivering more engaging casino games. Gaming Corps integrates content with EGT Digital’s X-Nave platform Gaming Corps – a publicly-listed game development company based in Sweden, has announced a new partnership with EGT Digital that will see its full suite of slot content added to the company’s “all-in-one” betting platform, X-Nave.   The agreement further expands the reach of Gaming Corps’ fast-growing suite of games, enabling operators using the X-Nave platform to access a diverse line-up of titles. Among them are player favourites such as Coin Miner and Penalty Champion, the action-packed Piggy Smash featuring the trademarked Smash4Cash™ mechanic, and the mythology-inspired 3 Pigs of Olympus, one of the company’s most popular releases.   Danielle Calafato, Chief Commercial Officer at Gaming Corps , said: “EGT has built a worldwide reputation as one of the leading casino games providers, and it is a privilege to partner with them on this significant step forward. This collaboration strengthens our presence in Romania while also supporting our broader expansion across regulated markets. We are excited to deliver our portfolio through EGT’s aggregator platform and to give even more players the opportunity to enjoy Gaming Corps’ premium slots and casino content.”   Vladimir Dokov, CEO of EGT Digital, added: “Gaming Corps has established itself as a respected and innovative online gaming provider, and we are delighted to add their titles to our gaming aggregator. This partnership expands the choice available to our operators, allowing them to offer players even more engaging and diverse content. It is perfectly aligned with our mission to deliver only the very best to our partners.” Read related article: 3 Oaks Gaming Partners with EGT Digital for Global Reach

Bede announces the launch of its Tournament Feature, giving operators flexible gamification tools, custom contests, and engaging leaderboard promotions. Bede, the data-driven iGaming technology provider known for its market leading software and full-service platform solutions, has announced the launch of a proprietary Tournament feature that has the potential to completely revolutionise partners’ gamification options.   Created to provide a flexible and cost-effective solution for customers looking to engage their players via tournament and leaderboard promotions, the new feature makes it easy for operators to create their own custom contests without any of the limitations of normal provider-led offerings.   Whereas traditional tournament packages are typically tied to one provider – meaning operators can only incorporate games from a pre-defined line-up – Bede’s Tournaments offer a completely agnostic solution, allowing partners to have greater freedom and offer much more choice to their players.   The feature also alleviates the need for admins to learn provider-specific systems in order to set up their tournaments as they can simply create them in the centralised Bede back office, enabling them to take a more consistent approach and reduce the front-end work required to get them up and running.   Of course, all tournaments built via the Bede back-office can also be combined with any of the other services that are included in the company’s platform tool kit, meaning operators can easily create and automate prizes or view tournament history and performance data in the Player Account Manager (PAM).   From an end-user perspective, Bede Tournaments use APIs that make it simple for players to understand and check their current leaderboard position, creating an intuitive and highly immersive front-end experience that helps keep them engaged for the duration of every contest.   With these core product features working in tandem to drive user activity and increase customer satisfaction, Bede’s new Tournaments will change the way operators think about their gamification options and provide partners with a more dynamic way to incentivise players.   Colin Cole-Johnson, Chief Executive Officer at Bede Gaming , said: “With gamification features becoming an increasingly important part of operators’ engagement tool kits, our latest innovation makes it easy to create exciting tournaments that boost activity and truly appeal to players.   “Designed to address the drawbacks of traditional provider-led tournament offerings such as limited game choice and complicated technical set-up, our Tournaments will give operations teams the freedom and flexibility to create their own custom contests without the hassle of having to learn a new system each time. This way, they can pick the games and prizes they like, while also utilising our full suite of platform services to create an altogether more enjoyable experience.” Read related article: Bede Gaming Earns Top WLA Certification for Security

Paysecure launches its dynamic cashier, a fully customisable solution that boosts conversion, reduces fraud, and delivers seamless iGaming payments. Paysecure, an award-winning payment orchestration provider in iGaming, has launch its dynamic cashier product - the most customisable cashier solution on the market, providing operators with deep insights into user behaviour to improve conversion and reduce fraud. The dynamic cashier solution empowers clients to completely control the look, feel and execution of the deposit and withdrawal process to enable seamless, multi-currency deposit and pay-out flows. An enhanced cashier experience is designed to improve conversion by up to 7% and increase deposit value by up to 35%. It also enables operators to extend brand experience, localise and segment user flows, and gain deeper insights into player behaviour at the cashier stage.  Operators will gain access to deep insights on player behaviour at the cashier, enabling them to continually optimise the experience to boost acceptance rates and reduce friction. Detailed cashier performance analysis on data points including cashier load times, error types and success rates - combined with advanced AI tools to monitor and flag performance improvement opportunities - equip payments teams to scale operations and reduce barriers for players. The dynamic cashier product also allows operators to add personalised promotions and notifications at key touch points throughout the cashier experience, to help improve player engagement rates, reduce friction and provide a seamless journey to play.  Operators are able to build their ideal cashier experience at speed via the Paysecure platform. With control over colours, logos, CTA buttons and more, teams are able to update and test updates in a sandbox environment, meaning improvements can be pushed live within minutes.  Paysecure’s customisable cashier also allows operators to control taxation parameters, surcharge fees, transaction thresholds, and currency settings. Viktoriia Degtiarova, CCO and Co-Founder at Paysecure, said: “Our dynamic cashier solution gives operators unprecedented flexibility to transform the payments journey into a real competitive advantage.  “The cashier is where players decide whether to deposit, return and ultimately stay loyal, so delivering the right experience directly impacts conversion and lifetime value. With our fully customisable, dynamic cashier, operators can fully control the look and feel of their cashier to create seamless, on-brand journeys that resonate with players, while localising flows for different markets and segments. “The product is built with performance and reliability in mind, from faster checkouts and built-in smart routing to detailed insights on success rates, load times and player behaviour. That means operators can continually refine their strategy, boost acceptance from the first step and deliver frictionless, reliable payment experiences at scale.  “For iGaming businesses looking to strengthen brand resonance, drive repeat custom and unlock new growth, our dynamic cashier offers the most customisable and client-focused solution on the market.” The Paysecure team will be at SBC Summit in Lisbon at stand E200 . To arrange a meeting, email: sales@paysecure.net Read related article: Neosurf Partners with Paysecure to Expand Voucher Access

SBC Summit Lisbon 2025 unites 30,000 delegates, 700 exhibitors, and global leaders for networking, innovation, and star-studded iGaming insights. SBC Summit returns to Lisbon next week with its biggest edition yet, delivering 20% year-on-year growth to reach 30,000 delegates. The event will also debut fresh features addressing urgent industry priorities, alongside a renewed emphasis on hospitality.   With attendees from over 130 countries, the summit will take on its most international scope to date, introducing stages on Global and Emerging Markets and regionally focused networking spaces to spotlight opportunities across Africa , Latin America , Asia , Europe , the Middle East, and North America .   Agenda highlights include keynotes with Gary Vaynerchuk , Randi Zuckerberg , and a lineup of sporting icons, plus the launch of Tech Academies with hands-on learning in AI , blockchain , gamification , and marketing .    The expo floor , conveniently split into themed zones to help delegates navigate the 700 exhibitors across 135,000 square metres, will also feature lounges, interactive showcases, plus nine Food Festival areas offering more than 40 options. Notable names exhibiting on the floor include 1xBet , Altenar , Amusnet , Clever Advertising , Digitain , EveryMatrix , GR8 Tech , iGP , Kaizen Gaming , Optimove , PayFuture , Smartsoft , Soft2Bet and Stake .    Adding to the excitement, the show floor will also feature celebrity appearances and walkthroughs from the likes of award-winning artist Jordan Dawson , Portuguese actress and influencer Margarida Corceiro , and international footballers Cafu , Marco Materazzi , Claude Makélélé , and Marek Hamšík , among others.   Rasmus Sojmark , CEO and Founder of SBC, commented: “ We are looking forward to SBC Summit returning to Lisbon next week. Last year was a huge success and taught us a lot, especially when it comes to what really connects with delegates.   “This year, we focused on the topics that matter most, from adding new stages covering global and emerging markets to dedicated academies on AI and marketing. And of course, some super star appearances to add that iconic SBC flair.”   On the educational front, the six-stage conference programme , which now includes the new Global and Emerging Markets stages, will bring together over 550 industry experts, 44% of whom are C-level executives. Affiliation and player protection will be discussed extensively, while the revamped technology stage will now include a focus on martech and payments, complementing the offerings at the Payment Expert Summit .   Adding to the event’s star-studded line-up will be the return of the Super Stage at the MEO Arena. The stage will host a series of inspirational talks from some of the biggest names in sport, including Oleksandr Usyk, Rubens Barrichello , and legendary footballers from the Legends Charity Game such as Kaká, Edwin van der Sar, Roberto Carlos, Michael Owen and Petr Čech.    Super stage attendees will also have the chance to explore the latest industry thought processes and strategies during a ‘ Super CEO Panel ’ featuring the likes of Daniel Taylor (CEO International, Flutter International), Neal Menashe (CEO, Super Group), Joanne Whittaker (CEO, Betfred), Jesper Svensson (CEO, Betsson Group) and Simon Lidzén (CEO & Co-founder, Fast Track).    In the evenings, the MEO Arena will be transformed into a stage of celebration, hosting two industry award ceremonies. On Wednesday, 17 September, the venue will welcome the inaugural Affiliate Leaders Awards , a ceremony dedicated to honouring the brands driving innovation in the affiliate sector. The following evening, the industry will gather for the 12th edition of the SBC Awards . Hosted by renowned goalkeeper Peter Schmeichel , the evening will recognise the achievements of global operators and suppliers across payments, marketing, platform provision, and data.   The Affiliate Leaders Awards will also anchor the expanded Affiliate Leaders Summit , which this year runs across all three days and features a 40% larger show floor, bringing together the industry’s leading affiliates and operator affiliate programmes under one roof.   Closing the week, delegates will gather on Thursday evening for the INFINITY Lisbon Closing party , hosted at the MEO Arena. The finale will feature headline performances from EDM icons ALOK and Timmy Trumpet , ensuring the Summit concludes on a high note. Ahead of the main event, SBC will host the Legends Charity Game on Monday, 15th September, where Portugal Legends will take on World Legends in a match aiming to raise more than €1 million for local and international charities.   Other standout features of SBC Summit include: Airport Registration :   Collect your event badge on arrival at Humberto Delgado Airport (14–17 September) for seamless entry on Tuesday. SBC Connect app : Your dedicated event app allowing you to network with attendees, book meetings, view the agenda, and bookmark key sessions. SBC Summit Opening Party : Celebrate the start of SBC Summit at Urban Beach with headline sets from world-class DJs Joel Corry and Imanbek (VIP pass holders only). Media Headquarters : Uniting the industry’s leading media publications, allowing brands the chance to boost visibility through interviews, press conferences and podcasts. Masterclasses : Participate in expert-led masterclasses on sportsbook trading , designing engaging slot machines and Ukrainian regulation .  First Pitch Competition : Watch five startups pitch their products for a prize package worth over €90,000. Numerous daytime & evening networking events . “SBC Summit 2025 wouldn’t be possible without the incredible support of the industry. To our sponsors, exhibitors, speakers, and attendees, thank you for helping us bring to life what has truly become the greatest show in gaming. ” Sojmark added.  __________________________________________________________________________________________ VIP Event Pass : Access to the show floor, all networking areas and conference sessions, complimentary food and drink from the summit’s food festival and access to exclusive evening networking sessions and parties. Group VIP Event Pass : Get your passes for just €400 each when you purchase for three or more people (a saving of €200 per ticket!) - perfect for bringing your team along. Expo+ Pass : Access to the show floor, conference sessions and daytime networking only. Expo Only Pass : Our free option, which gives you access to the show floor only. This is perfect for individuals from outside the gaming industry who want to explore potential partnerships. Please note that this will not grant you access to our academies. Operator and Affiliate Passes: Operators and affiliates are eligible for a free VIP event pass. Simply apply. Read related article: Oleksandr Usyk SBC Summit 2025 Keynote on Performance

Slotegrator shined at SiGMA Euro-Med Malta 2025, showcasing cutting-edge casino software, APIgrator, and turnkey solutions shaping the future of iGaming. From September 1–3, industry leaders, innovators, and trendsetters gathered in Valletta, the heart of the iGaming world, for SiGMA Euro-Med Malta 2025. Slotegrator, a leading online casino software provider and aggregator, demonstrated its industry leadership through a strong team presence, forward-thinking solutions, and strategic discussions that highlighted the company’s vision for the future of iGaming. Malta has long been recognized as a cornerstone of the iGaming market, offering a unique combination of regulatory leadership, a strong professional community, and an inspiring backdrop for strategic collaboration . This year’s exhibition once again highlighted Malta’s status as a global hub where innovation thrives and partnerships take shape. Visitors at stand 5020 experienced Slotegrator’s cutting-edge solutions firsthand. The company introduced its upgraded turnkey online casino platform , and highlighted APIgrator,  which connects operators to more than 30,000 games from over 180 licensed providers through one simple integration session. Attendees also learned about the platform’s new features, which were built with transparency, usability, and player engagement at their core. “Every time we attend SiGMA, we don’t just network — we strengthen our vision and leadership in the industry,” says Naman Bajaj, senior sales manager at Slotegrator. “Malta has always been a hub of innovation and collaboration in iGaming, and this year was no exception. We were proud to demonstrate how our team’s expertise and dedication are driving progress and shaping the future of the industry. For us, SiGMA Euro-Med Malta 2025 was more than just an exhibition — it symbolizes what becomes possible when passion meets partnership.” Slotegrator is ready to take this success to the next level at SBC Summit Lisbon 2025 where the team will continue exploring new opportunities, forging strong partnerships, and shaping the future of iGaming together with industry leaders. Don’t miss the chance to connect with the team at stand B825 in Lisbon. Read related article: Slotegrator: The 10 Features Players Love Most in 2025

EvenBet Gaming heads to SBC Summit Lisbon 2025 to showcase poker innovations, gamification tools, and localized formats shaping the future of iGaming. EvenBet Gaming, a leading developer of online gaming software and solutions, is set to showcase its latest poker innovations at SBC Summit Lisbon 2025, where a dynamic suite of gamification features and localised card formats will take centre stage.   Following the launch of its Leaderboards and Progressive Rakeback tools earlier this month, EvenBet will demonstrate how its gamification features can elevate the online poker experience, driving deeper player engagement and unlocking new operator revenue streams.   Leaderboards empower operators to create social-driven experiences within poker rooms and are designed to fuel friendly competition and foster long-term player loyalty. Progressive Rakeback introduces a tiered structure that evolves alongside player activity, rewarding sustained engagement and increasing user lifetime value.   In addition to unveiling its new gamification solutions, Ekaterina Nebogina, Head of Customer Success, will participate in a discussion about emerging global markets, with its localised card games a direct indicator of how EvenBet is primed to adapt to evolving regulatory frameworks.   EvenBet CEO, Dmitry Starostenkov, will also take to the stage to feature alongside industry experts on a sweepstakes panel, offering insights into the current position of the vertical and its future trajectory in the iGaming industry.   Taking place 16-18 September at Feira Internacional de Lisboa, the conference provides an ideal platform for EvenBet Gaming to highlight its commitment to innovation and for its c-suite executives to contribute to important industry discussions.   Dmitry Starostenkov, CEO at EvenBet Gaming, said: “SBC Lisbon is the perfect opportunity for us to showcase our new gamification features. These solutions are designed to reward player loyalty, stimulate competition, and ultimately, help operators maximise growth.   “We will also be discussing the ongoing need for deep content localisation. Regulatory environments remain turbulent across global markets, and the importance of understanding how different audiences respond to various products cannot be overstated.” Read related article: EvenBet Gaming Gamification with Leaderboards & Rakeback

Hub88 partners with Colossus Bets to deliver £1m+ sports and racing jackpots, modern tote pools, and social betting features to its global operator network. Hub88 has secured a partnership with pool betting specialist Colossus Bets, strengthening its aggregator platform with the supplier’s leading tote solutions.   Hub88’s vast operator network will gain access to Colossus Bets’ full suite of sports and racing pools, which regularly offer £1,000,000+ jackpots, covering the most popular sporting leagues, such as the English Premier League, NFL and NBA.   Colossus Bets is recognised for pioneering modern tote betting and is one of the largest sports betting pools providers globally. As operators look to strengthen their offering for both the European football season and next year’s FIFA World Cup, Hub88 will offer a modern spin on traditional pools with some of the world’s largest guarantees, leg-by-leg Cash Out offers and a social-first Syndicates ‘Crowdbetting’ feature.   The agreement further strengthens Hub88’s commitment to offering innovative and engaging betting products, by appealing to both traditional bettors who understand the pools’ rich heritage, and emerging demographics who seek a more social, feature-led betting experience.   Ollie Castleman, Managing Director at Hub88, said: “As the demand for alternative betting formats grows, Colossus Bets brings a proven and award-winning product that resonates with a broad demographic of bettors.   “Their rich mix of tote pools, innovative and modern features and attractive Syndicates make for a powerful addition to our platform. With the World Cup on the horizon, the timing could not be better.”   Laurence Jones, CEO at Colossus Bets, said: “We are delighted that Hub88 and its associated partner network now have access to our sports pools, our pari-mutuel Cash Out engine and ‘Crowdbetting’ functionality via our tote platform.   “Hub88 is aligned with our ambition to modernise the pool betting experience and bring it to new audiences. This partnership gives us a powerful distribution channel and opens the door to reaching players who seek dynamic, socially driven products tied to the world’s biggest sports.” Read related article: Hub88 Partners with Expanse Studios to Expand Game Re ach

Evoplay heads to SBC Summit Lisbon 2025 to mark 8 years of iGaming innovation with new games, partner celebrations, and a party-themed showcase. Evoplay, the award-winning game development studio, is heading to SBC Summit Lisbon 2025, where it will celebrate eight years of innovation, partnerships, and standout content in the iGaming industry. Now home to a portfolio of over 250 titles, Evoplay has climbed to the top tier of the industry by consistently pushing boundaries across slot, instant, crash, table, lottery and skill-based verticals. At this year’s show, the studio will celebrate “Level 8” of its journey with a party-themed booth that includes entertainment, product showcases and a warm thank-you to the partners who have helped shape its story. Visitors to the stand can take a spin on the Wheel of Fortune, and enjoy signature cocktails inspired by Evoplay’s most iconic games, while a special activity is also planned exclusively for Evoplay’s partners. The past year saw growth in both Evoplay product portfolio and platforms for partners. Evoplay launched new game types, including its first lottery game, Adrenaline Rush: Scratch, and a football-themed instant game, the latest edition in the Penalty Shoot-out trilogy which combines the best elements of the previous two titles, Penalty Shoot-out: Super Cup. Evoplay also continued to innovate with games featuring new mechanics for the iGaming world like Hot Slice and Tap Craze, which especially appeal to modern players.   One of the most notable achievements was Uncrossable Rush, the studio’s first co-developed title created in partnership with the analytics platform SlotCatalog. Based on SlotCatalog’s deep player insights and data analysis, combined with Evoplay’s innovative design and technical expertise, Uncrossable Rush represents a fresh approach to game creation. Beyond games, the studio introduced several platform updates, including an enhanced Client Area, and the launch of an all-in-one Affiliate Hub - a platform which provides Evoplay’s media and affiliate partners with access to exclusive materials of Evoplay’s innovative slots and instant games. The company also introduced Evoplay Media, a resource that shares the latest company news, insightful articles with industry experts, and other valuable content. Ivan Kravchuk, CEO at Evoplay, said: “SBC Summit Lisbon is the perfect stage to celebrate eight incredible years of Evoplay. This year’s show is all about saying thank you to our clients, partners, and players, and inviting them to share in the energy and creativity that drives everything we do. Over the past years, we’ve launched new verticals, deepened our partnerships, and provided players with completely new forms of entertainment, and we’re just getting started.” Join the celebration at Stand A182 and see what’s next as Evoplay levels up for its most ambitious chapter yet. Read related article: Evoplay Partners with Caesars Entertainment in Ontario

Tequity appoints Dominic Sawyer as Head of Growth to drive iGaming expansion, boosting its White Label Originals with crypto and Web3 expertise. Tequity, the up-and-coming iGaming software pioneer, has appointed Dominic Sawyer as Head of Growth. The crypto and Web3 expert is set to further expand the reach of its successful White Label Originals (WLO) product. Sawyer will lead New Sales, Account Management and Communications for WLO, bringing his experience and energy into shaping the next stage of Tequity’s journey. The founder of iGamingCrypto.io, a content-driven media and publishing brand, Sawyer also co-founded Web3 gaming platform and NFT collection Moonshot and was previously CMO at Web3 wallet Meteor Wallet. His appointment follows on from a period of rapid growth for Tequity. The supplier recently announced the integration of its entire suite of solutions, including its enterprise-grade Remote Gaming Server (RGS) and WLO, onto the Elantil Marketplace, with game development company Konquer also collaborating to create content using the RGS. Tequity’s WLO series is a solution that delivers complete branding control. By allowing for total customisation of visuals and sound, it effectively delivers games as seamless extensions of the operator's platform. Instant games delivered by WLO are simple to play yet offer surprising depth that keeps players engaged over time. The WLO platform empowers operators to build compelling experiences efficiently, proving that complexity isn't always necessary for deep player involvement. Dominic Sawyer, Head of Growth at Tequity, said : “Tequity is making waves in the iGaming industry by pioneering a unique approach to branded content and instant-win games that appeal to crypto-savvy demographics. “It’s an exciting time to be joining the company and I am looking forward to spreading the word about WLO to operators and gaming platforms all over the world.” Krzysztof Opałka, CEO at Tequity, said: “We are delighted to have brought Dominic on board as we continue to move the business forward at pace. “His deep knowledge of how the iGaming world interacts with crypto and Web3 products will assist us in growing our WLO product concept, which gives operators the power to easily create bespoke branded content.” Sawyer will be part of the Tequity team attending SBC Summit 2025 in Lisbon next week. Read related article: Elantil completes lightning-fast integration with Tequity

Lotus iGaming partners with Apostar to boost Brazil’s iGaming market, delivering speed, performance, and scalability through its INFINITY platform. Lotus iGaming, an award-winning platform provider, has strengthened its presence in Brazil through a partnership with Apostar, one of the region’s most popular and well-established brands.   Formerly recognised as Apostar Online, the re-branded Apostar has utilised Lotus iGaming’s proprietary platform, INFINITY, to expand its operations and status in the rapidly growing Brazilian market.   Built for speed, performance, and compliance, INFINITY enabled Apostar to launch in less than 15 days, delivering 99.8% uptime and tools that enhanced its retention and engagement to support its growth.   The partnership reinforces Lotus's position as Brazil's leading technology and platform provider, demonstrating its capacity to elevate renowned operators to new levels of performance and efficiency.   Ivo Doroteia, CEO at Lotus iGaming, said : "This collaboration reflects our shared focus on scalability, performance, and long-term strategy.   “Apostar has a strong presence in Brazil, and we’re pleased to support their next phase of growth with a platform that is built to adapt to their needs.” Read related article: Abelson Sports Partners with Kero Gaming on Player Markets

Thunderkick partners with Ontario’s Betty Casino, bringing top slots like Wildos 2 and Midas Golden Touch 3 to Canadian players in a fast-growing market. Independent slots studio Thunderkick has agreed a deal with Ontario-based operator Betty to supply the rapidly growing online casino with a diverse collection of globally popular titles. Betty, an official partner of sporting franchises Toronto Maple Leafs and Toronto Raptors, has risen to prominence since its 2022 establishment, when it was built following the consultation of 300 casino players to create the optimal iGaming environment. Distinguishing itself from North American competitors by catering specifically to slot enthusiasts rather than sports bettors, the operator has curated a portfolio of 2,800 games, hand-picked to deliver customers maximum entertainment value. Thunderkick’s content is the latest to be integrated into Betty’s online casino, and the agreement will see a selection of its most popular titles, including The Wildos 2, Midas Golden Touch 3, and Esqueleto Explosivo 3 , made available to a greater number of Ontarian players. Thunderkick marked its debut in the Canadian province in Q2 of 2024, and has since partnered with a network of leading operators to improve its market position. The collaboration with Betty will further amplify its visibility in a key jurisdiction as the provider looks to reinforce its reputation as a global slot developer. Svante Sahlström, CCO at Thunderkick, said: “It’s our mission at Thunderkick to go deeper, not wider, in 2025. That means forging meaningful, lasting relationships in target markets as opposed to securing as many commercial deals as possible. “Since entering Ontario over 12 months ago, we have worked tirelessly to enhance our presence in the province, and working with leading brands such as Betty allows us to bring our unique games to a deeper pool of Canadian players.” Paraskeva Smirnova, Casino Operations Manager at Betty, added: “Betty’s USP has always been our drive to build a slot portfolio with the very best titles from the industry’s most creative suppliers. “Thunderkick’s passion for slot development is there for all to see, and the introduction of its games to our casino further elevates the consumer experience.” Read related article: Thunderkick Partners with MaxBet to Grow in Romania