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Singapore saw a record increase in gambling, with citizens spending SGD$12.2 billion (US$9.18 billion) on lottery, sports betting, and horse racing in 2023/24.   This marks a notable rise in public participation in these activities, which include popular games like Toto, 4D, and various sports betting options. The surge in gambling spending reflects a growing interest in these legal forms of entertainment, despite ongoing efforts by the government to promote responsible gambling. The total turnover from these activities exceeded previous records, showing a steady upward trend in the country’s gambling market. Singapore Pools, the state-run operator managing most of the country’s legal gambling activities, reported that the Singapore lottery contributed to a 7 percent increase from the previous year’s SGD$11.4 billion. The operator attributed the growth to factors such as higher jackpots and successful promotional efforts, which attracted more bettors. Sports betting, particularly during major international events, was identified as a key driver of this growth. Out of the SGD$12.2 billion, SGD$11.87 billion was redistributed to Singaporeans through prize payouts (SGD$9.14 billion) and gambling duties (SGD$2.29 billion). Additionally, S$437 million was directed towards community initiatives through the Tote Board. Operating expenses amounted to SGD$332 million, marking one of the lowest figures among global gaming operators. While the increase in gambling spend highlights the popularity of these activities, it also brings attention to the importance of responsible gambling practices. The Singapore government, through the Gambling Regulatory Authority of Singapore, continues to regulate the industry with measures such as public education campaigns and self-exclusion programs designed to reduce the risk of gambling-related harm. As gambling spending continues to rise, it prompts ongoing discussions on its social and economic impacts. The management of legal gambling in Singapore serves as a model for other countries in the region, balancing public interest with regulation and oversight. Related article: Singapore Gambling Declines, But Illegal Online Betting Rises

Discover the online gambling effect on Gen Z , as young players use online casinos and betting platforms not just for gambling but as a way to connect with friends. We’ve all heard the complaint that mobile phones divide us more than they connect us. And for many, that’s true. Texting instead of calling, video chatting instead of actually meeting up, and sending emojis instead of saying how you feel all seem like poor, flimsy stand-ins for real, meaningful social connection unless you were born between 1997 and 2012. The term “Digital natives” often overlooks the full impact of technology on Gen Z. As the first generation to grow up with smartphones, the online gambling effect on Gen Z  is just one example of how they’ve adapted to connecting online, including using platforms like online casinos and betting sites to socialize and interact. So, while social media’s reputation as a divisive force might be true for Millennials, Gen Xers, and Baby Boomers, Gen Z are a completely different story. For them, the first stop for socializing, dating, and entertaining yourself has always been their mobile phones. That’s not necessarily a bad thing, and it’s not going to change. To appeal to a group of consumers, you have to tap into their beliefs. Members of Gen Z have their own set of values. They prize authenticity and feeling connected, and they would rather be active participants than passive observers. This is never more evident than in their betting preferences. When it comes to sports betting, Gen Z players want to bet on things they’re already interested in. Yes, of course, this often means traditional sports, but there’s also huge interest in betting on esports, collaborative video games, often in the form of tournaments (another example of what it means to be a digital native; for many of them, traditional sports are “games my parents played when they were young”). And when it comes to casino gaming, they enjoy more collaborative, strategic forms of gaming, up to and including social casinos. Social casinos might seem counterintuitive at first; what’s the point of a casino game where you can’t actually win money? But the question misses the point. The clue is in the name: ”Social” casino. The emphasis is on connection. Social casino games are an opportunity to chat with friends, making memories and cracking inside jokes, and then share their game results on social media. Live casino games are another example. Not only is there a real, flesh-and-blood dealer rolling the dice or dealing the cards, but players can chat with both the dealer and the other players, creating a much more communal atmosphere than playing slots alone — something Generation Z is increasingly uninterested in. Instead, they’re much more likely to be interested in crash games, fish shooting games, and innovative blockchain-based games — especially those that include an element of strategy (remember, the more they can be an active participant and not a passive observer, the better). Online casino and sports brands that embrace the change are reaping the rewards. Leaderboards, in-game chat rooms, and other means of connecting with other players are becoming an essential part of player retention schemes. A recent survey by Deloitte found that 40% of Gen Z respondents socialize more in video games than they do in the real world. If you want, you could interpret this in the most negative way possible, saying “young people have lost the plot, they’re sitting inside playing games when they should be out in the sunshine.” Or, you could realize that instead of a social barrier, virtual formats like gaming are simply becoming the form that socialization takes. And then you could do what savvy business owners are doing, and make sure you offer your customers something they’re already looking for anyway: places to socialize online. In the end, you have to remember that people always need the essentials: food and water, a roof over their head, and community. The food we ate and the homes we lived in 1,000, 100, and even 10 years ago aren’t the same as those we have today. Why shouldn’t socialization change? Meeting friends online isn’t a form of isolation; it’s a form of convenience. It’s more and more common to form friendships based on shared interest instead of shared location, meaning that for many young people, their best friend might live 1,000 kilometers away. For Gen Z, there’s simply not such a big difference between a weekly poker night held in one of the player’s living rooms and one held on a poker site. Gambling isn’t the same industry it was 30, 15, or even 5 years ago. Land-based casinos are recalibrating in the face of the digital revolution, focusing on alternative entertainment options to compensate for waning interest in in-person gambling. Gen Z players might gamble in Vegas or Macau, but they’ll do it on their mobiles while shopping or waiting in line to see the latest artist-in-residency. Gen Z has a clear, undeniable preference for playing online. Could this, in time, spell the end of the land-based casino industry? Maybe, in the most extreme scenario. But what matters is that this generation is the face not of the end of the industry, but its transition — from a primarily brick-and-mortar phenomenon with online options to a great way to socialize and have fun online (“Can you believe our parents used to fly in a plane to go and gamble in actual casinos? So cringe.”) In the modern economy, “online” doesn’t mean “alone.” For Gen Z, it’s the opposite. All forms of gaming are just another opportunity to connect with their peers. Smart business owners will take note and act accordingly. Related article: Slotegrator Shares Tips to Attract Gen Z Casino Players

Donald Trump holds a slight lead over Kamala Harris in betting odds, according to a Forbes report, as Donald Trump and Harris Polls  shape the 2024 election outlook. According to a Forbes report, Donald Trump and Harris Polls  indicate a tight race, yet Trump maintains a slight lead over Kamala Harris in betting odds. Around 7:30 p.m. EST, of November 5, 2024 (November 6 in most Asian countries) betting odds began shifting in favor of Trump after showing a much narrower lead earlier. Meanwhile, traditional poll-based prediction models suggested that the race was neck-and-neck heading into Election Day. On Polymarket, a well-known blockchain-based platform, Trump was given a 67% chance of winning over Harris, who held a 34% probability at approximately 7:50 p.m. EST. This marked a notable tilt toward Trump after the first wave of poll closures. Similarly, Kalshi, a U.S.-based prediction platform, showed a preference for Trump at 63% versus Harris at 37%, reflecting a significant swing from the weekend when Harris briefly held the lead. Kalshi operates legally in the U.S., as do PredictIt, Robinhood, and Interactive Brokers. PredictIt, another major betting platform, also leaned toward Trump, though with a narrower margin, showing Trump at 59% and Harris at 41% around 7:50 p.m. EST. Robinhood, a major retail trading firm and recent entrant into election betting, gave Trump a 68% likelihood of victory against Harris’s 35%. Interactive Brokers, via its subsidiary ForecastEx, aligned similarly, giving Trump a 68% chance and Harris 34%. Across the Atlantic, London-based betting sites Betfair and Smarkets, which do not serve U.S. customers, estimated Trump’s chances at around 67% and 66%, respectively. By the time of the initial poll closures at 6 p.m. EST of November 5 (November 6 in most Asian countries), most betting platforms were leaning toward Trump, with his odds averaging 60% to Harris’s 40%, indicating a growing confidence in Trump’s potential success among betting markets as the evening unfolded. It can be recalled that the United States reinstated political gambling just as the polls heated up ahead of election day on November 5. This was despite repeated calls of lawmakers for a ban on gambling related to the US elections. A federal appeals court in Washington, D.C., ruled in favor of Kalshi, a financial exchange startup, enabling the company to reopen its regulated election-betting markets. This marks a historic moment, as Americans are now able to legally bet on the election for the first time in nearly a century, with many wagers focused on the closely watched Harris-Trump race. How does betting on politics work? Betting on politics operates similarly to sports betting, where bettors place money on various outcomes, such as who will win an election. Odds are determined by the amount wagered on each candidate and reflect the betting community’s perception rather than a scientific prediction. Major betting platforms (like Betfair or PredictIt) update odds dynamically based on incoming bets, meaning that high bets on one candidate can shift the odds in their favor. Unlike polls, betting odds don’t represent voter opinions directly but rather the confidence of gamblers. Betting odds in politics don’t directly represent voter opinions but instead reflect the betting market’s collective perception of a candidate’s chances. When people place high bets on a candidate, the odds shift to favor that outcome, giving a sense of the “market confidence” in a candidate’s likelihood of winning. Unlike scientific polling, which surveys a representative group to gauge voter intention, betting odds show where people are putting their money, which could be influenced by various factors, including personal belief, strategy, or even insider knowledge. Since the betting pool can include international bettors and those without voting rights, the odds may not always match actual voter sentiment. However, when aggregated with polling and demographic analysis, betting odds can sometimes add an additional layer of insight into the race’s perceived competitiveness. Related article: Political Gambling Revives in U.S. with Trump, Harris Bets

The 11th Annual Game Awards belonged to the Astro Bot, which was heavily favored by betting sites ahead of the awards ceremony, based on analysis.  The 11th annual Game Awards belonged to the adorable Astro Bot, who emerged as the biggest winner, taking home the most prestigious award: Game of the Year.    Astro Bot, the PS5-exclusive platformer developed by Team Asobi, captivated audiences with its innovative use of the DualSense controller, immersive 3D visuals, and charming level design.  The story revolves around Astro Bot's mission to rescue his fellow bots after a spaceship crash. The game features vibrant levels, challenging puzzles, and boss battles. The game's creative use of the controller allowed players to directly interact with the environment, like peering around corners or blowing wind to assist Astro on his journey. This innovative take on a classic genre resonated with critics and players alike, propelling Astro Bot to the top of the podium.    But Astro Bot wasn't the only champion of the night.  Esports legend Faker cemented his legacy by winning Player of the Year for the third time. The Korean player Faker, known for his unparalleled skill and dominance in League of Legends, continues to inspire aspiring gamers worldwide. League of Legends itself also secured a win for Best Ongoing Game, showcasing the game's continued popularity and thriving competitive scene.    Other notable winners include Balatro, which took home Best Debut Indie for its stunning dark fantasy world, and Final Fantasy VII Rebirth, which unsurprisingly won Best RPG. It was a night filled with diverse titles from established giants and exciting newcomers, showcasing the strength and innovation of the video game industry. Interesting Fact: Betting Sites Had a Change of Heart Leading up to The Game Awards 2024, betting sites heavily favored Game Science's Black Myth: Wukong to win Game of the Year. Just weeks before the event, odds suggested a clear win for Wukong. However, with the incredible buzz surrounding Astro Bot's release and its critical acclaim, UK betting analysis sites like OLBG.com   saw a significant shift in the odds shortly before the ceremony. Astro Bot's odds shortened dramatically, solidifying its position as a strong contender. This last-minute change reflected the growing anticipation for Astro Bot and ultimately proved to be prophetic. The Game Awards 2024 solidified Astro Bot's position as a gaming masterpiece, and with its impressive wins, the charming robot hero has etched his name in gaming history.   Here is the list of winners of The Game Awards 2024: Game of the Year Winner: ASTRO BOT (Team Asobi/SIE) Balatro (LocalThunk/Playstack) Black Myth: Wukong (Game Science) Elden Ring Shadow of the Erdtree (FromSoftware/Bandai Namco) Final Fantasy VII Rebirth (Square Enix) Metaphor: ReFantazio (Studio Zero/Atlus/Sega) Best Game Direction Winner: ASTRO BOT (Team Asobi/SIE) Balatro (LocalThunk/Playstack) Black Myth: Wukong (Game Science) Elden Ring Shadow of the Erdtree (FromSoftware/Bandai Namco) Final Fantasy VII Rebirth (Square Enix) Metaphor: ReFantazio (Studio Zero/Atlus/Sega) Best Narrative Final Fantasy VII Rebirth (Square Enix) Like a Dragon: Infinite Wealth (Ryu Ga Gotoku Studio/Sega) Winner: Metaphor: ReFantanzio (Studio Zero/Atlus/Sega) Senua’s Saga: Hellblade II (Ninja Theory/Xbox Game Studios) Silent Hill 2 (Bloober Team/Konami) Best Art Direction ASTRO BOT (Team Asobi/SIE) Black Myth: Wukong (Game Science) Elden Ring Shadow of the Erdtree (FromSoftware/Bandai Namco) Winner: Metaphor: ReFantazio (Studio Zero/Atlus/Sega) Neva (Nomada Studio/Devolver) Best Score and Music ASTRO BOT (Team Asobi/SIE) Winner: Final Fantasy VII Rebirth (Square Enix) Metaphor: ReFantazio (Studio Zero/Atlus/Sega) Silent Hill 2 (Bloober Team/Konami) Stellar Blade (Shift Up/SIE) Best Audio Design ASTRO BOT (Team Asobi/SIE) Call of Duty: Black Ops 6 (Treyarch/Raven/Activision/Xbox) Final Fantasy VII Rebirth (Square Enix) Winner: Senua’s Saga: Hellblade 2 (Ninja Theory/Xbox Game Studios) Silent Hill 2 (Bloober Team/Konami) Best Performance Briana White, Final Fantasy VII Rebirth Hannah Telle, Life is Strange: Double Exposure Humberly González, Star Wars Outlaws Luke Roberts, Silent Hill 2 Winner: Melina Juergens, Senua’s Saga: Hellblade 2 Innovation in Accessibility Call of Duty: Black Ops 6 (Treyarch/Raven/Activision/Xbox) Diablo IV (Blizzard/Xbox) Dragon Age: The Veilguard (BioWare/EA) Winner: Prince of Persia: The Lost Crown (Ubisoft Montpellier/Ubisoft) Star Wars Outlaws (Massive Entertainment/Ubisoft) Games for Impact Closer the Distance (Osmotic Studios/Skybound Games) Indika (Odd Meter/11 Bit Studios) Winner: Neva (Nomada Studio/Devolver) Life is Strange: Double Exposure (Deck Nine/Square Enix) Senua’s Saga: Hellblade II (Ninja Theory/Xbox Game Studios) Tales of Kenzera: Zau (Surgent Studios/EA) Best Ongoing Game Destiny 2 (Bungie/SIE) Diablo IV (Blizzard/Xbox) Final Fantasy XIV (Square Enix) Fortnite (Epic Games) Winner: Helldivers 2 (Arrowhead Game Studios/SIE) Best Community Support Winner: Baldur’s Gate 3 (Larian) Final Fantasy XIV (Square Enix) Fortnite (Epic Games) Helldivers 2 (Arrowhead Game Studios/SIE) No Man’s Sky (Hello Games) Best Independent Game Animal Well (Shared Memory/Bigmode) Winner: Balatro (LocalThunk/Playstack) Lorelei and the Laser Eyes (Simogo/Annapurna Interactive) Neva (Nomada Studio/Devolver) UFO 50 (Mossmouth) Best Debut Indie Game Animal Well (Shared Memory/Bigmode) Winner: Balatro (LocalThunk/Playstack) Manor Lords (Slavic Magic/Hooded Horse) Pacific Drive (Ironwood Studios/Kepler Interactive) The Plucky Squire (All Possible Futures/Devolver) Best Mobile Game AFK Journey (FARLIGHT/Lilith Games) Winner: Balatro (LocalThunk/Playstack) Pokémon Trading Card Game Pocket (Creatures Inc/TPCI) Wuthering Waves (Kuro Games) Zenless Zone Zero (miHoYo) Best VR/AR Game Arizona Sunshine Remake (Vertigo Games) Asgard’s Wrath 2 (Sanzaru Games/Oculus Studios) Winner: Batman: Arkham Shadow (Camouflaj/Oculus Studios) Metal: Hellsinger VR (Lab 42/The Outsiders/Funcom) Metro Awakening (Vertigo Games) Best Action Game Winner: Black Myth: Wukong (Game Science) Call of Duty: Black Ops 6 (Treyarch/Raven/Activision/Xbox) Helldivers 2 (Arrowhead Game Studios/SIE) Stellar Blade (Shift Up/SIE) Warhammer 40,000: Space Marine 2 (Saber Interactive/Focus Entertainment) Best Action/Adventure Game Winner: ASTRO BOT (Team Asobi/SIE) Prince of Persia: The Lost Crown (Ubisoft Montpellier/Ubisoft) Silent Hill 2 (Bloober Team/Konami) Star Wars Outlaws (Massive Entertainment/Ubisoft) The Legend of Zelda: Echoes of Wisdom (Grezzo/Nintendo) Best RPG Dragon’s Dogma 2 (Capcom) Elden Ring Shadow of the Erdtree (FromSoftware/Bandai Namco) Final Fantasy VII Rebirth (Square Enix) Like a Dragon: Infinite Wealth (Ryu Ga Gotoku Studio/Sega) Winner: Metaphor: ReFantazio (Studio Zero/Atlus/Sega) Best Fighting Game Dragon Ball: Sparking! ZERO (Spike Chunsoft/Bandai Namco) Granblue Fantasy Versus: Rising (Arc System Works/Cygames) Marvel vs Capcom Fighting Collection: Arcade Classics (Capcom) MultiVersus (Player First Games/WB Games) Winner: Tekken 8 (Bandai Namco) Best Family Game Winner: ASTRO BOT (Team Asobi/SIE) Princess Peach: Showtime! (Good-Feel/Nintendo) Super Mario Party Jamboree (Nintendo Cube/Nintendo) The Legend of Zelda: Echoes of Wisdom (Grezzo/Nintendo) The Plucky Squire (All Possible Futures/Devolver) Best Sim/Strategy Game Age of Mythology: Retold (World’s Edge/Forgotten Empires/Xbox Game Studios) Winner: Frostpunk 2 (11 Bit Studios) Kunitsu-Gami: Path of the Goddess (Capcom) Manor Lords (Slavic Magic/Hooded Horse) Unicorn Overlord (Vanillaware/Sega/Atlus) Best Sports/Racing Game F1 24 (Codemasters/EA Sports) Winner: EA Sports FC 25 (EA Vancouver/EA Romania/EA Sports)   NBA 2K25 (Visual Concepts/2K) Top Spin 2K25 (Hangar 13/2K) WWE 2K24 (Visual Concepts/2K) Best Multiplayer Game Call of Duty: Black Ops 6 (Treyarch/Raven/Activision/Xbox) Winner: Helldivers 2 (Arrow Game Studios/SIE) Super Mario Party Jamboree (Nintendo Cube/Nintendo) Tekken 8 (Bandai Namco) Warhammer 40,000: Space Marine 2 (Saber Interactive/Focus Entertainment) Best Adaptation Arcane (Riot/Fortiche/Netflix) Winner: Fallout (Bethesda/Kilter Films/Amazon MGM Studios) Knuckles (Sega/Paramount) Like a Dragon: Yakuza (Sega/Amazon MGM Studios) Tomb Raider: The Legend of Lara Croft (Crystal Dynamics/Legendary/Netflix) Most Anticipated Game Death Stranding 2: On the Beach (Kojima Productions/SIE) Ghost of Yōtei (Sucker Punch Productions/SIE) Winner: Grand Theft Auto VI (Rockstar Games) Metroid Prime 4: Beyond (Retro Studios/Nintendo) Monster Hunter Wilds (Capcom) Content Creator of the Year Winner: CaseOh IlloJuan Techno Gamerz TypicalGamer Usada Pekora Best Esports Game Counter-Strike 2 (Valve Software) DOTA 2 (Valve Software) Winner: League of Legends (Riot Games) Mobile Legends: Bang Bang (MOONTON Games) VALORANT (Riot Games) Best Esports Athlete Neta “33” Shapira – Team Liquid DOTA 2 Aleksi “Aleksib” Virolainen – NAVI Counter-Strike 2 Jeong “Chovy” Ji-hoon – Gen.G League of Legends Winner: Lee “Faker” Sang-hyeok – T1 League of Legends Mathieu “ZywOo” Herbaut – Team Vitality Counter-Strike 2 Zheng “ZmjjKk” Yongkang – EDward Gaming VALORANT Best Esports Team Bilibili Gaming (League of Legends) Gen.G (League of Legends) NAVI (Counter-Strike) Winner: T1 (League of Legends) Team Liquid (DOTA 2) Game Changer Amir Satvat Player’s Voice Winner: Black Myth: Wukong (Game Science ) Genshin Impact (HoYoverse) Elden Ring: Shadow of the Erdtree (FromSoftware/Bandai Namco Entertainment) Wuthering Waves (Kuro Games) Zenless Zone Zero (HoYoverse) (Want to learn how to bet in Esports? Read the ACN Guide to Esports Betting ) Read related article: Team USA Wins eFIBA World Finals; eGilas Pilipinas Ranks 4th

Maximize your casino's profitability with Slotegrator by leveraging cross-promotion strategies. Partner with other platforms or services to boost engagement and customer retention. How to earn more and spend less? It’s the number one dilemma in every business. iGaming operators know that retaining players is much cheaper than acquiring new ones — money, time, and effort spent to get a new user to register can pay off big if you find a way to keep players’ attention for longer. Players have habits. 19% of sport bettors place bets several times a week, while another 13% do so once a week, and an average online casino player spends up to 5 hours a week on their favorite games. But betting regularly doesn’t mean they never get bored. On the contrary; fighting player disengagement is a critical challenge for online casinos and sportsbooks. But how? Retention rates can grow or decrease depending on several factors, including the quality of the games and the platform, the user experience on the website, player support, game choice, and bonuses and promo campaigns. One of the most effective and low-cost marketing tools to boost retention rate is cross-promotion. “Cross-promotion in the gambling industry is a great way to attract a diverse range of users by using different content formats. Engaging users through tailored offers, events, and media across various platforms can help boost visibility, bring in more traffic, and keep users coming back. When promotions are aligned with user preferences, operators can create personalized experiences that reach a wider audience, ultimately increasing engagement and loyalty,” comments Barb Tasci, Co-Founder & CBO at Revpanda Group. Cross-promotion is the strategy of advertising a product to consumers of a different — but somehow related — product. For example, a platform might offer free spins to a football bettor to invite him to play slots. This way, when players want to try something new, they stay on a platform or switch to another of the same brand. Players rarely churn because they stop gambling. Instead, they normally look for something different and new — so why not give it to them within the same brand? While gambling advertising is often subject to strict regulation, cross-marketing is almost never restricted, since it doesn’t break responsible gaming rules and is directed at already registered users. Another benefit is the opportunity to expand and diversify your audience by bringing sports bettors to your casino and vice versa. “When it comes to cross-promotion for players, our observations show that it increases player loyalty towards the company. If a product is willing to share its player base, it clearly understands its positioning and value. It also recognizes that even if a small percentage of players leave, the impact will be minimal. Additionally, cross-promotion is great from a business perspective because it allows you to gain valuable insights and learn from others’ experiences at no cost,” says William Sarto, PR & Marketing Specialist at CasinoRIX. Cross-promotion is more efficient if it’s targeted. Online casino operators optimize their marketing efforts by analyzing their players’ habits and demographics. The strategy works best if the audiences have common parameters, including: Age Gender Average bet Bet frequency Device Favorite games “It’s always about the data. Players tell us everything themselves — read the platform statistics and find out what they like, when they play, and how much they are willing to bet. That’s why we focus on data-driven decisions and pay so much attention to the Business Intelligence module of our turnkey platform. It gives operators access to all key metrics, generates reports, and allows us to compare them with competitors,” says Svetlana Kirichenko, the Head of Marketing at Slotegrator. Slotegrator is a B2B provider of online casino platform software and associated solutions for gambling businesses. One of its top solutions is APIgrator, a game integration protocol that enables single-session integration of over 17,000 various games. Having such a deep and varied catalog not only gives players a wide choice of gaming content, it gives operators countless cross-promotion opportunities. To learn more about online casino and sportsbooks marketing, read the Academy section on Slotegrator’s website and contact the team for a free consultation about cross-marketing opportunities specifically for your project. Related article: Slotegrator to showcase new products at SiGMA Europe 2024

Macau November 2024 GGR is expected to drop 13.5% to $2.25 billion due to seasonal trends and the Grand Prix, though still up 12.1% YoY, says Bank of America. Macau’s gaming sector is expected to register a notable decline in gross gaming revenue (GGR) for November 2024, according to recent projections from Bank of America. The anticipated drop of 13.5 percent from October is attributed to seasonal trends and the disruption caused by the Macau Grand Prix. Despite the decline, the overall GGR for November is expected to reach MOP 18 billion ($2.25 billion), which represents a healthy year-on-year increase of 12.1 percent. While the November figures indicate a dip compared to the prior month, they also reflect a modest recovery when compared to pre-pandemic levels based on the latest investment memo cited by AGBrief. Analysts noted that the expected GGR for November accounts for approximately 78.6 percent of the GGR recorded in the same month of 2019, indicating that the gaming industry in Macau is gradually bouncing back. The primary factors behind the anticipated month-on-month decrease are seasonality and the ongoing influence of the Macau Grand Prix, a prestigious motorsport event that typically disrupts regular business activity in the region. The GGR for November tends to decline by more than 10 percent compared to October in most years, and this pattern has remained consistent in 2023. In fact, last November, the gaming revenue saw a steeper drop of 17.7 percent. Scheduled to take place from November 14th to 17th this year, the Macau Grand Prix has historically had a significant impact on casino operations. The four-day event draws large crowds and diverts attention away from the gaming sector, leading to reduced foot traffic and spending at casinos. However, analysts from Citigroup highlighted that the 71st edition of the Grand Prix will return to a four-day format in 2024, a change from the six-day event held in 2023. This shorter duration is expected to result in less disruption to Macau’s casino operations compared to last year, which could slightly mitigate the overall impact on gaming revenue. While the month-on-month decrease in GGR is expected, the year-on-year growth is noteworthy. Bank of America’s analysts have pointed out that the Macau gaming sector has shown resilience in the face of broader economic challenges, particularly the ongoing slowdown in consumer spending in China. Despite weaker demand in other consumer sectors across the region, Macau’s gaming revenue has remained relatively stable, with November’s forecasted growth of 12.1 percent year-on-year providing a positive outlook. The trend of steady recovery is a reflection of Macau’s ability to rebound from the devastating effects of the COVID-19 pandemic, when tourism and gaming revenues plummeted due to global travel restrictions. In comparison to pre-pandemic levels, Macau’s GGR for November 2024 is expected to come close to 2019 levels, suggesting that the territory’s gaming industry is regaining some of its previous strength. Despite the anticipated slowdown in November, the gaming sector showed impressive performance in October. The month saw Macau’s highest GGR in 57 months, with total revenue growing by 7 percent year-on-year and 20 percent month-on-month, reaching MOP 20.8 billion ($2.5 billion). This strong performance in October has helped boost investor confidence and demonstrated that the gaming industry is capable of bouncing back even amid challenges in the broader economy. The uptick in October’s GGR can be attributed to a variety of factors, including strong visitor numbers, higher-than-expected spending, and a gradual return to pre-pandemic patterns of tourism and gaming activity. Analysts believe that the strong showing in October will help provide a cushion against the November slowdown, even though the Grand Prix and seasonal trends will exert pressure on the sector. Looking ahead, analysts from Bank of America and other financial institutions are focusing on the importance of dividend yields in Macau’s gaming sector. With growth expected to be slower in the near term, investors are increasingly seeking stable returns from dividends, rather than relying solely on capital gains. Galaxy Entertainment, one of Macau’s largest casino operators, is among the companies seen as having a strong outlook due to its solid financial position and consistent market share. The company’s robust balance sheet and ability to generate stable cash flows make it an attractive option for investors seeking reliable income. Similarly, Sands China, another key player in the Macau gaming market, is expected to see a margin recovery in 2025. This recovery will likely follow the completion of renovations at its Londoner Macao resort, a property that has been undergoing upgrades to enhance its appeal to both tourists and high-rollers. With the potential for a resumption of dividend payments, Sands China is also attracting positive investor sentiment. Related article: What to Expect From Esports Hotels in Macau

DigiPlus Interactive Corp sets ambitious goals to boost its R&D capabilities, aiming for innovation and growth through enhanced research and development initiatives. DigiPlus Interactive Corp., a prominent player in the digital gaming industry, is setting ambitious goals to enhance its research and development (R&D) capabilities this year. The company, which operates popular gaming platforms like BingoPlus, ArenaPlus, and PeryaGame, is focused on creating innovative products and services tailored specifically for Filipino audiences. In a recent media statement cited by the Daily Tribune, DigiPlus announced that it has already expanded its Local Development Team by over 200 percent. The company plans to double this growth by the end of the year. This strategic move is part of DigiPlus’s broader commitment to innovation in the gaming sector. To support this initiative, DigiPlus has launched a five-month DigiPlus Technology Bootcamp. This program is designed to empower local tech experts and equip them with the skills necessary to thrive in the fast-evolving digital landscape. Eusebio Tanco, Chairman of DigiPlus , emphasized the importance of innovation for the company. “Innovation is part of our DNA at DigiPlus, and we are driven by a commitment to elevate the player experience with the right technology,” he stated. Tanco noted that the R&D team is central to this transformation, and they are actively seeking talented Filipino tech professionals to help shape the future of DigiPlus. The DigiPlus Technology Bootcamp is an intensive program that covers a wide range of technical skills. Participants will gain hands-on experience and receive mentorship from industry experts. The curriculum includes both core technical skills and advanced projects, utilizing the latest tools and frameworks that drive innovation in digital entertainment. DigiPlus takes a tech-first approach, ensuring that bootcamp participants gain the expertise and confidence needed to meet the demands of today’s digital economy. The company is currently hiring for various roles, including backend, frontend, iOS, Android, and Quality Assurance (QA) positions. Each role will be paired with dedicated mentors to provide guidance and support throughout the program. One notable aspect of DigiPlus’s approach is its advanced QA program. This initiative allows fresh graduates to immerse themselves in a highly technical environment, working directly on product development from the outset. This hands-on experience is invaluable, as it prepares participants for real-world challenges in the gaming industry. One example of DigiPlus’s research-driven innovation is its Perya Games offering. The recently launched game, Pinoy Drop Ball, brings the traditional Filipino carnival experience to digital platforms across the country. Maine Mendoza-Atayde was present during the launch of Pinoy Drop Ball which took place last September 29, 2024, at the Grand Hyatt Manila. Related article: DigiPlus Seeks Local Partner In Brazil Expansion

With basketball and football leading the way, the opportunities for both licensed operators and consumers are expanding in Asia, particularly China and India. The sports betting market in Asia is on an impressive growth trajectory, particularly in basketball and football betting. This trend is highlighted in a recent report from the International Betting Integrity Association (IBIA), which was prepared by H2 Gambling Capital (H2) in collaboration with several industry partners. These partners include the Instituto Brasileiro de Jogo Responsável, the Canadian Gaming Association, the Netherlands Online Gambling Association, and Responsible Wagering Australia. According to the report, which was cited by AGBrief, regulated global sports betting is projected to reach approximately $94 billion in gross gaming revenue (GGR) by 2024. A remarkable 65 percent, or around $61 billion, of this revenue is expected to come from online betting platforms. This figure illustrates the rapid shift towards digital betting options, which are becoming increasingly popular among consumers. By 2028, global sports betting GGR is anticipated to rise to around $132 billion, with online betting contributing over 70 percent of this total. Countries like China and India are at the forefront of this growth, driven by a rising interest in traditional and online betting markets. The popularity of sports such as football and cricket is a significant factor contributing to this trend. Football, in particular, is projected to generate about $53 billion in GGR from an estimated turnover of $570 billion in 2024. This positions football as the dominant product in the sports betting sector, accounting for more than 56 percent of the regulated betting market’s gross win worldwide. Online platforms are thriving, with nearly 65 percent of all football GGR expected to come from digital channels. The report forecasts that Europe and Asia will collectively contribute a staggering 85 percent of all football betting GGR, encompassing both online and land-based options in 2024. This highlights the potential for online sports betting to reshape the gambling landscape in these regions. In addition to football, basketball is also experiencing robust growth. The North American basketball betting market is expected to reach approximately $5.4 billion in GGR by 2028, driving much of the global growth in this sector. The overall basketball GGR is projected to increase from $7.9 billion in 2024 to $11 billion by 2028. Europe and Asia are also expected to contribute significantly to this growth, with increases projected at over 20 percent and 30 percent, respectively, bringing their totals to $2.3 billion and $3.2 billion. One key aspect of the report is the shift towards licensed onshore betting. According to H2 Gambling Capital’s analysis, 83 percent of all sports betting is expected to be placed with licensed onshore operators in 2024. This is a notable increase from the 63 percent recorded in 2018. However, around 17 percent of bets will still be placed with licensed offshore operators. This figure does not account for the extensive black market that exists, especially in regions like Asia, complicating efforts to assess the full scope of unregulated betting activities. “Maximizing onshore channelization is key to addressing integrity issues and ensuring that Asia’s growing sports betting market remains sustainable,” the report emphasizes. The authors point out that prohibiting or restricting in-play betting has little effect on curbing corruption. The presence of significant offshore unregulated markets in Asia creates challenges for onshore operators, as bettors often seek options that meet their demands, which can lead them away from regulated environments. Consumer demand for diverse betting products is increasing, and in-play betting has emerged as particularly popular. As jurisdictions in Asia begin to consider regulatory changes to accommodate online sports betting, they may find opportunities to enhance consumer engagement. However, these developments must be balanced with the need for regulatory frameworks that address concerns about integrity and match-fixing. The report underscores the importance of robust regulatory measures to ensure fair play and protect consumers, urging Asian countries to adopt international standards for monitoring betting activities. While the report mainly focuses on Brazil, it draws parallels with Asian markets, where regulatory frameworks are still evolving. Brazil’s anticipated liberalization of its sports betting market offers insights into how Asian countries might structure their own regulatory environments to combat offshore betting effectively and enhance onshore revenues. The IBIA predicts that as more Asian nations legalize and regulate sports betting, the region could experience a substantial increase in GGR. This not only presents economic benefits but also offers improved consumer protection through regulated markets that provide safer betting environments. Stakeholders in Asia are encouraged to consider comprehensive regulatory frameworks that prioritize integrity and consumer safety. As the demand for sports betting products continues to grow, it is essential to create an environment that fosters both economic opportunity and responsible gambling practices. Related article: ACN Spotlight: Sportradar’s Role In Global Sports Betting

Three Filipinos were arrested in Muntinlupa for playing cara y cruz , an illegal gambling game, and possessing illegal drugs, highlighting ongoing enforcement efforts. Three Filipinos were arrested for illegal gambling and drug possession recently in Muntinlupa. One suspect, known by the alias “JC,” managed to slip away and is now being pursued by law enforcement. Authorities apprehended the suspects who were caught in the act of playing cara y cruz. During the operation, officers seized P1,330 in gambling stakes along with three P1 coins intended for betting. According to a report by the Daily Tribune, the arrested individuals were identified as alias “Charlie,” “Gerald,” and “Carlo.” During the arrests, police discovered two heat-sealed plastic sachets containing a white crystalline substance believed to be shabu (methamphetamine). The illegal substance, which weighs around 13 grams, is valued at approximately P88,400. The arrests took place on the afternoon of October 22, 2024, during an anti-criminality operation led by the Muntinlupa City Police Station Intelligence Section. The suspects are currently facing drug-related charges in connection to RA 9165 and PD 1602. Related article: Over 2k Nabbed In Metro Manila For Illegal Gambling

BVGroup appoints NBA legend Tracy McGrady  as its new Safer Gambling Ambassador, reinforcing its commitment to responsible gaming and player protection. BVGroup has announced the appointment of NBA legend Tracy McGrady as its new Safer Gambling Ambassador in Canada for its flagship brand, BetVictor. This partnership marks a significant step for the company as it emphasizes the importance of responsible gambling within the rapidly growing Canadian sports betting market. Tracy McGrady, a seven-time NBA All-Star, had an illustrious career spanning 16 years. He played for several teams, including the Toronto Raptors, Orlando Magic, Houston Rockets, New York Knicks, Detroit Pistons, Atlanta Hawks, and the San Antonio Spurs. His exceptional skills on the court and his engaging personality have made him a beloved figure among basketball fans worldwide, particularly in Toronto, where he made a significant impact during his tenure with the Raptors. During the 1999-2000 NBA season, McGrady teamed up with his cousin Vince Carter, creating a dynamic partnership that thrilled fans and left a lasting legacy in the city. Even after his retirement, McGrady continues to hold a special place in the hearts of Raptors fans and enjoys considerable admiration across Canada. BetVictor has positioned itself as a responsible gaming platform, offering various tools and services to ensure that Canadian customers can engage in sports betting and online casino games safely. With a commitment to promoting responsible gambling, the company aims to create a secure environment for its users. In his new role, McGrady expressed enthusiasm about his partnership with BVGroup. He stated, “I’m delighted to continue my close partnership with BVGroup and become BetVictor’s Safer Gambling Ambassador in Canada. Safer gambling is an important issue across Canada, and I look forward to helping to promote this message alongside BetVictor to encourage Canadian customers to bet and play safely and responsibly.” McGrady’s involvement in this initiative brings a recognizable face to the cause. His reputation as a role model aligns perfectly with BetVictor’s mission to foster responsible gambling practices. Brent Almeida, Chief Commercial Officer of BVGroup, echoed this sentiment, stating, “We are thrilled to have signed Tracy McGrady to BetVictor to promote Safer Gambling. Tracy is a perfect role model, with an amazing career across 16 seasons in the NBA. Aligning with him is a perfect fit for the BetVictor brand.” The timing of this announcement is notable, as Canada continues to expand its legal sports betting landscape. With more provinces legalizing online gambling, the importance of promoting safe practices has never been greater. McGrady’s role as ambassador aims to raise awareness about responsible gambling, providing resources and information to help players make informed decisions. McGrady’s transition from NBA superstar to a figure advocating for responsible gambling showcases his commitment to positively influencing his community. The appointment of Tracy McGrady as BetVictor’s Safer Gambling Ambassador represents a strategic move to emphasize responsible gambling in Canada. Related article: Tony Parker, Ray Allen to Headline NBA Legends Game in Macau

Financial Strategies in iGaming  are evolving post-pandemic. Naman Paropkari of Pronet Gaming shares insights on redefining financial goals for long-term success. The recent pandemic disrupted operations across businesses globally, forcing many to adapt in unprecedented ways. As the dust began to settle and companies reopened, finance department heads took a step back to reassess their financial goals and strategies, ensuring they remained aligned with the evolving landscape of the new normal. Here, Naman Paropkari, Head of Finance at Pronet Gaming, offers his insights on navigating these challenges and redefining financial priorities for sustained success. The global pandemic brought unprecedented changes to the iGaming industry, reshaping Financial Strategies in iGaming  and redefining operational approaches. As the industry emerged from this challenging period, finance leaders had to reassess and recalibrate their strategies to ensure long-term success. The pandemic underscored the importance of analytics, agility, and a forward-thinking approach, highlighting the need for sustainable growth in an evolving iGaming landscape. What role does data analytics play in financial decision making today? Naman Paropkari: The pandemic accelerated digital transformation, leading to a significant increase in online gaming participation. As a result, data analytics has become an invaluable asset. In the post-pandemic world, finance teams must leverage data to inform decision-making processes. This means investing in robust analytics tools that can provide insights into player behaviour, market trends, and financial performance. For instance, understanding customer acquisition costs and lifetime value has never been more crucial. By closely monitoring these metrics, we are in a better position to make informed decisions about marketing spend and promotional strategies. Additionally, predictive analytics can help forecast revenue streams more accurately, enabling better cash flow management. Was there a need for companies in the industry to create new revenue streams? Paropkari: The pandemic highlighted the vulnerabilities inherent in a heavily concentrated revenue model. iGaming companies that relied primarily on one type of game or market segment faced significant challenges as player preferences shifted. To mitigate this risk, diversification of revenue streams became necessary.This might be achieved by expanding game offerings to include emerging genres, investing in new markets, and exploring complementary services such as sports betting, esports, or virtual gaming. In addition, partnerships with software providers and innovative content creators can enhance game portfolios and attract a broader audience. A diversified approach not only stabilises income but can also position companies for long-term growth in a competitive landscape. In what ways, if any, did the pandemic affect risk management? Paropkari: As finance leaders, it’s our responsibility to ensure that our companies remain compliant while managing the associated financial risks. Establishing robust risk management frameworks is essential. The pandemic taught us the importance of conducting frequent audits and stress tests to evaluate our financial resilience in the face of potential disruptions. This comprehensive approach not only mitigates risk but is also a sustainable way to foster trust among stakeholders and customers. Why is integrating sustainability into financial strategies increasingly important in the post-pandemic landscape? Paropkari: Sustainability has emerged as a critical concern for businesses and investors alike. In the post-pandemic landscape, integrating sustainable practices into a financial strategy is not just a moral obligation but a business imperative. Companies that demonstrate a commitment to social responsibility are more likely to attract and retain customers. From a financial perspective, incorporating sustainability into a strategy can lead to cost savings and improved operational efficiency. For example, investing in energy-efficient technologies not only reduces one’s carbon footprint but can also lower operational costs over time. Moving forward, what is the new normal financial mindset in the industry? Paropkari: The post-pandemic world requires an agile mindset where the ability to pivot in response to market changes and player preferences is vital. This means creating a culture of innovation within our finance teams and across the organization. We must remain open to exploring new business models to engage our partners and customers. Continuous investment in technology and talent will enable us to stay ahead of industry trends and respond swiftly to emerging opportunities. Related article: Pronet Gaming sets its sights on ICE Barcelona 2025

Authorities are eyeing to relax age limits on horse rac ing attendees in Hong Kong in an attempt to boost tourism in the Special Administrative Region. Hong Kong newspaper The Standard reported that the ministry for culture, sports, and tourism is “carefully considering” the option after Chief Executive John Lee Ka-chiu spoke of developing horse racing tourism. The Hong Kong Jockey Club ( HKJC ) is included in the discussion table, with the organization believing this could make the sport more inclusive. “We will fully support and commence discussions with the relevant government departments to take horse racing tourism forward,” HJKC said in a statement. Additionally, the government believes this can position horse racing as a family-friendly attraction for tourists in Hong Kong. HKJC cited Japan and Australia’s regulations on horse racing which allow underage admission. “We will fully support and commence discussions with the relevant government departments to take horse racing tourism forward,” the Hong Kong Jockey Club said. The HKJC announced that it made a total of HK$134.7 billion (about $17.3 billion) in the 2023/24 season, a decrease of 4.5% compared to HK$141.1 billion (around $18.1 billion) from the previous year. Related article: Hong Kong Bettor Wins Record P1.4B Jackpot with P73 Bet