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Explore the exciting world of the casino game roulette in this comprehensive guide by knowing how to play and discover winning strategies. Step into the glamorous world of roulette, a game that has captivated gamblers for centuries. Originating in 18th-century France, this iconic game—meaning "little wheel"—combines chance with the thrill of high stakes. Roulette's influence extends beyond the casino floor, having made its mark in pop culture through classic films like Casablanca and modern hits such as Ocean’s Eleven , where it symbolizes both risk and reward. It has inspired songs, art, and fashion, cementing its status as a timeless emblem of chance. This article provides an in-depth look at roulette, its components, step-by-step instructions on how to play, effective strategies to increase your chances of winning, and a summary of the best roulette strategies available. Whether you’re a novice or a seasoned player, roulette promises an exhilarating experience that embodies the excitement of life’s gambles.  What is Roulette? Roulette is a game of chance played in casinos worldwide. It involves a spinning wheel with numbered pockets and a ball that is dropped onto the wheel, where it eventually lands in one of the pockets.  THE OBJECTIVE The objective of the game is to predict where the ball will land after the wheel has stopped spinning. The game can be played in various formats, including classic roulette, American roulette, and European roulette, each offering unique features and rules. Your probability to win increases with the number of times you bet, but your overall payout will decrease.  Definition Of Terms:  Before placing your bet in Roulette, it’s important for you to understand some of the key terms first, which we will also explain in more detail further into this guide.  American Roulette - A version of roulette with both a zero (0) and double zero (00). American roulette has a house edge of 5.26%.  Corner Bet  - A bet on four numbers that form a square on the roulette table.  Column Bet  - A bet on an entire column of numbers (12 numbers in total).  Dozen Bet  - A bet on one of three sets of 12 numbers: 1-12, 13-24, or 25-36.  En Prison Rule - A rule in some European roulette games. If you place an even-money bet and the ball lands on zero, you can leave your bet "in prison" for the next spin. If it wins on the next spin, you recover your bet with no additional winnings. Even-Money Bet  -  A bet that covers nearly half the numbers on the table. These include Red/Black, Odd/Even, and Low/High (1-18 or 19-36). The payout is 1 to 1. European Roulette - A version of roulette with a single zero (0), which offers a lower house edge (2.7%) compared to American roulette. Five-Number Bet - A unique bet available only in American roulette, covering 0, 00, 1, 2, and 3.   House Edge  - The mathematical advantage that the casino has over the player in any given game. Inside Bets - Bets placed on specific numbers or small groups of numbers (such as straight, split, street, corner, and line bets). La Partage Rule - Similar to the En Prison rule but instead allows you to get half your even-money bet back if the ball lands on zero. Line Bet - A bet on two adjacent rows of numbers (a total of six numbers).  Outside Bets - Bets placed on larger groupings of numbers, such as red/black, odd/even, high/low, columns, or dozens. Straight Bet - A bet placed on a single number, has the highest payout in roulette.  Split Bet  - A bet on two adjacent numbers on the table. The payout is 17 to 1, and it allows players to cover two numbers with one bet. Street Bet  - A bet placed on a row of three consecutive numbers (e.g., 1-2-3). This bet has a payout of 11 to 1. Zero (0) and Double Zero (00)  - These are green pockets on the roulette wheel. European roulette has one zero (0), while American roulette has two (0 and 00).  Wheel Layout  - The arrangement of numbers on the roulette wheel Parts Of The Roulette Table A roulette table has various sections and components that players use for placing bets and dealers use to manage the game. Here are the main parts: The Roulette Wheel Numbered Pockets:  Alternating red and black pockets numbered 1–36, plus one or two green pockets for 0 (and sometimes 00, depending on the game version). Ball Track:  The outer ring where the ball is spun before it lands in a pocket. Spindle:  The central part of the wheel that allows it to spin smoothly. Frets:  Small dividers between each pocket. The table indicates options where players can wage their bet. The Betting Layout Inside Bets Area:  Includes numbers 0 to 36 where players can place bets directly on specific numbers or groups of numbers. Outside Bets Area:  Contains additional betting options: Red/Black:  Bets on the color of the winning pocket. Odd/Even:  Bets on whether the winning number will be odd or even. 1-18 / 19-36:  Bets on low (1-18) or high (19-36) numbers. Columns:  Three columns of numbers with each column covering 12 numbers. Dozens:  Three sets of 12 numbers (1-12, 13-24, 25-36). Zero Bets Area:  Often marked separately, especially in European and French roulette, as it's unique in its payout. Racetrack (or Track) - An oval betting area on some tables, especially European and French roulette, representing the order of numbers on the wheel. It includes: Voisins du Zéro (Neighbors of Zero):  Covers numbers close to 0 on the wheel. Tiers du Cylindre (Thirds of the Wheel):  Bets covering numbers on the opposite side of the wheel from 0. Orphelins (Orphans):  Covers the numbers that aren’t in the Voisins or Tiers sections. Roadmap  A roulette roadmap is a visual tool used by players to track the outcomes of spins on a roulette wheel. It typically consists of a grid or chart that displays the numbers on the wheel and allows players to mark the results of each spin. It’s usually seen in Online Casino roulettes.  Here's how a roulette roadmap can be used: Tracking Patterns: By marking the results of each spin, players can identify potential patterns or trends in the numbers that have appeared. This can help them make informed decisions about their bets. Identifying Hot and Cold Numbers: A roadmap can highlight numbers that have appeared frequently (hot numbers) or infrequently (cold numbers). Some players believe that tracking these numbers can give them an edge. Using Betting Systems: Certain betting systems, such as the Martingale or Fibonacci systems, can be visualized and managed more effectively using a roadmap. Analyzing Strategies: Players can use a roadmap to test different betting strategies and assess their effectiveness over time. However, it's important to remember that roulette is a game of chance, and no strategy can guarantee consistent wins. While a roadmap can be a helpful tool for tracking results and making informed decisions, it's essential to approach roulette with realistic expectations and a responsible gambling attitude Chips & Chip Racks Chips:  Players use chips to place bets, with each player typically assigned a specific color. Chip Racks:  Located on the dealer’s side to organize and store chips. Marker (Dolly) - A small marker used by the dealer to indicate the winning number after each spin. These elements work together to facilitate gameplay, allowing players to place a range of strategic bets. Types Of Roulette Roulette comes in several variations, each offering a unique twist on the classic casino game. The most popular types include European and American.  How do they differ?  American Roulette has an additional "00" number. It has a higher house edge (5.26 percent) as compared to the European Roulette (2.7 percent), which has only one "0" - the latter is more popular since it has a slightly lower house edge.  American Roulette - American roulette features 38 pockets, including an additional "00" pocket alongside the single "0." This extra "00" increases the house edge to 5.26%, making it less favorable to players compared to European roulette. The rules and betting options are similar to other versions, but the extra pocket decreases the chances of winning bets. It's a popular variant in U.S. casinos, offering higher-risk gameplay. European Roulette - European roulette has 37 pockets with a single "0," making it more player-friendly due to a lower house edge of 2.7%. This version’s layout and rules are similar to American roulette, but the absence of the "00" pocket significantly improves the odds for players. European roulette is widely preferred for its better chances of winning, especially in European and online casinos. STEP BY STEP: HOW TO PLAY ROULETTE   Playing roulette is straightforward. Here’s a step-by-step guide: Place Your Bet : Decide how much you want to wager and place your chips on the desired spots on the roulette table. You can choose from various betting options, such as single numbers, groups of numbers, or colors. Spin the Wheel : Once all bets are placed, the croupier will announce “no more bets” and spin the wheel in one direction, then launch the ball in the opposite direction. Await the Outcome : Watch as the ball bounces around the wheel and eventually lands in one of the numbered pockets. Collect Winnings or Lose Your Bet : The croupier will announce the winning number and color, and payouts will be made accordingly. If your bet is successful, you’ll receive your winnings based on the odds of the bet placed; if not, you lose your wager. HOW TO WIN IN ROULETTE While there's no guaranteed strategy to win at roulette, understanding the game's mechanics and managing your bankroll can improve your chances. Opt for bets with lower odds but higher probabilities, like red/black, odd/even, or high/low. However, remember that these systems are not foolproof and can lead to significant losses if not used responsibly. Ultimately, roulette is a game of chance, and the house always has an edge. Pick your preferred payout In roulette, the "payout" represents the ratio of winnings to the original bet amount if you win. It tells you how much you'll earn for every unit you bet. Here’s what different payout ratios mean: Type Numbers covered Payout Description Straight Bet 1 35 to 1 Betting on a single number (e.g., 7 or 32). Win if the ball lands on your chosen number. Split Bet 2 17 to 1 Betting on two adjacent numbers (e.g., 5 and 6). Win if the ball lands on either number. Straight Bet 1 35 to 1 Betting on a single number (e.g., 7 or 32). Win if the ball lands on your chosen number. Corner Bet 4 8 to 1 Betting on a block of four numbers (e.g., 10, 11, 13, and 14). Win if the ball lands on any of them. Line Bet 6 5 to 1 Betting on two adjacent rows (e.g., 16-17-18 and 19-20-21). Win if the ball lands on any of these. Column Bet 12 2 to 1 Betting on a vertical column of 12 numbers (e.g., 1, 4, 7). Win if the ball lands on one of these. Dozen Bet 12 2 to 1 Betting on a set of 12 numbers: 1-12, 13-24, or 25-36. Even-Money Bet 18 1 to 1 Betting on nearly half the table. Includes Red/Black, Odd/Even, and Low (1-18) / High (19-36). Five-Number Bet * 5 6 to 1 Available only in American roulette, covering 0, 00, 1, 2, and 3. Look at the Probabilities Of Winning Each Bet  The odds and payouts for different bets vary, with some bets offering higher payouts but lower probabilities of winning. Understanding the probabilities and house edge of different bets can help players make informed decisions and manage their bankroll effectively. European Roulette European Roulette offers better odds for players compared to American Roulette due to its single zero, resulting in a lower house edge and higher probabilities of winning specific bets. Bet Type Probability of Winning Payout Odds House Edge Single Number 1/37 ≈ 2.70% 35:1 2.70% Split Bet (2 numbers) 2/37 ≈ 5.41% 17:1 5.26% Street Bet (3 numbers) 3/37 ≈ 8.11% 11:1 5.26% Corner Bet (4 numbers) 4/37 ≈ 10.81% 8:1 5.26% Line Bet (6 numbers) 6/37 ≈ 16.22% 5:1 5.26% Column Bet (12 numbers) 12/37 ≈ 32.43% 2:1 5.26% Dozen Bet (12 numbers) 12/37 ≈ 32.43% 2:1 5.26% Red/Black 18/37 ≈ 48.65% 1:1 2.70% Odd/Even 18/37 ≈ 48.65% 1:1 2.70% High/Low 18/37 ≈ 48.65% 1:1 2.70% American Roulette  Note that American roulette increases the house edge compared to European Roulette, making it less favorable for players. Bet Type Probability of Winning Payout Odds House Edge Single Number 1/38 ≈ 2.63% 35:1 5.26% Split Bet (2 numbers) 2/38 ≈ 5.26% 17:1 5.26% Street Bet (3 numbers) 3/38 ≈ 7.89% 11:1 5.26% Corner Bet (4 numbers) 4/38 ≈ 10.53% 8:1 5.26% Line Bet (6 numbers) 6/38 ≈ 15.79% 5:1 5.26% Column Bet (12 numbers) 12/38 ≈ 31.58% 2:1 5.26% Dozen Bet (12 numbers) 12/38 ≈ 31.58% 2:1 5.26% Red/Black 18/38 ≈ 47.37% 1:1 5.26% Odd/Even 18/38 ≈ 47.37% 1:1 5.26% High/Low 18/38 ≈ 47.37% 1:1 5.26% Other Rules To Remember Roulette is a popular casino game with various betting options and rules that can significantly affect your gameplay. Understanding these rules is key to making informed betting decisions. Some rules, like the En Prison and La Partage , offer players opportunities to recover bets in certain situations, while others, like the house edge and betting limits, influence your overall chances of winning En Prison Rule - If you place an even-money bet (e.g., Red/Black, Odd/Even) and the ball lands on zero (0), your bet is "in prison" for the next spin. If the next spin is a win, you recover your original bet but don’t win any profit. Scenario : You place a ₱500 bet on black , The ball lands on zero (0) . Your ₱500 bet  is now "in prison." If the next spin lands on black , you get back ₱500  but don’t earn any profit. If it lands on red  or even , you lose your ₱500 . La Partage Rule - This happens   if the ball lands on zero (0) , you lose half of your even-money bet , and the other half is returned to you.  How to win? :  If you win your bet, you'll receive the standard payout for that bet. If the ball lands on zero, you'll lose half your bet, and the other half is returned to you. Scenario : You place a ₱500 bet on red , The ball lands on zero (0) . According to the La Partage  rule, you lose ₱250  and get ₱250  back. The House Edge - The house edge  is the casino’s advantage in the game. In European roulette , the house edge is 2.7% , while in American roulette , it’s 5.26%  because of the double zero (00) . Scenario : You place a ₱1,000 bet on red  in European roulette . Over time, you are expected to lose about ₱27  for every ₱1,000  wagered due to the house edge. In American roulette , the expected loss for a ₱1,000  bet would be ₱52.60  due to the additional double zero (00) . Betting Limits - Every roulette table has minimum  and maximum bet limits  that players must adhere to. The minimum is the smallest amount you can wager, and the maximum is the largest. Scenario : A table has a minimum bet of ₱100  and a maximum bet of ₱5,000 . If you try to place a ₱50  bet, the dealer won’t accept it. If you try to place a ₱6,000  bet, the dealer will also reject it. Betting Strategy (Martingale) - Involves doubling your bet after each loss in order to recover losses when you eventually win. It’s often used with even-money bets (e.g., Red/Black). Scenario : You place a ₱200 bet on black . If the ball lands on red , you double your bet to ₱400  for the next round. If the next round lands on black , you win ₱400  and recover your initial loss of ₱200  (you make a ₱200  profit). If the ball lands on red  again, you double your bet to ₱800 , and continue until you win. Online Roulettes: Which Ones To Pick?  When evaluating online roulette options, gambling sites  focus on providing an engaging and secure environment for players. They prioritize a mix of exciting bonuses, diverse game offerings, and robust security measures. Online Roulettes: Which Ones To Pick?  When evaluating online roulette options, gambling sites  focus on providing an engaging and secure environment for players. They prioritize a mix of exciting bonuses, diverse game offerings, and robust security measures. Here are the key factors that gambling sites consider to deliver a top-notch roulette experience:  Bonuses : Sites with generous bonuses for new and returning players are highly rated. This includes welcome bonuses, matched funds, free spins, and reasonable playthrough requirements. Special attention is given to how roulette contributes to meeting these wagering conditions. Entertainment Features : To create an enjoyable roulette experience, the site should offer a variety of options, including Random Number Generator (RNG) games and live dealer roulette. Catering to different budgets ensures that all players find something suited to their preferences. Safety and Security : Player protection is crucial. The top sites feature secure connections via TLS encryption, maintain proper licensing, and adhere to local laws. Responsive customer support also plays a role in maintaining a safe gambling environment Transactions : The availability of multiple payment methods, including credit cards, e-wallets, cryptocurrency, and wire transfers, is essential. Low fees, high transaction limits, and quick processing times further enhance the player experience. By focusing on these factors, gambling sites can offer a well-rounded and enjoyable experience for online roulette enthusiasts. Frequently Asked Questions On Roulette What is roulette? Roulette is a classic casino game where players place bets on where a small ball will land on a spinning wheel. The wheel is divided into numbered slots, which are either red or black, with a single green slot for zero (or two green slots in American roulette). Players can bet on specific numbers, colors, or groups of numbers, and the payout depends on the type of bet made. What are the rules of roulette? In roulette, players place their bets on a table layout that corresponds to the numbered sections of the spinning wheel. The dealer spins the wheel and releases a ball, and when the ball lands in a numbered pocket, the winning bets are paid out. Players can bet on single numbers, groups of numbers, odd or even, red or black, or other combinations, each offering different odds and payouts. Is roulette pure luck? Yes, roulette is largely a game of chance, as the outcome of each spin is entirely random. There are no skills that can predict where the ball will land. While betting strategies can help manage risk and guide decision-making, they don’t influence the actual outcome of the spin. What is the best strategy to play roulette? The best strategy in roulette is to manage your bankroll and make bets that align with your risk tolerance. Many players use betting systems like the Martingale (doubling bets after a loss) or the D’Alembert system, but no strategy guarantees a win since roulette outcomes are random. Playing European roulette, with its lower house edge, can slightly improve your odds compared to American roulette. What are the differences between American and European roulette? The main difference between these versions is the layout of the wheel and the house edge. American roulette  has 38 pockets (numbers 1–36, plus 0 and 00), which increases the house edge. European roulette  has 37 pockets (numbers 1–36, plus a single 0), offering better odds for players. Read related article: How to Play and Win in Scatter Slots Read related article: How to Play and Win in Color Game Read related article: How to Play and Win in Crash Games

Hrvatska Lutrija partners with Playson to upgrade its content portfolio, bringing more immersive and engaging games to Croatia’s national lottery platform. Playson, an accomplished iGaming industry supplier, has continued its growth in Croatia by launching with the country’s national lottery operator, Hrvatska Lutrija. Following an integration via the Bragg Hub aggregation platform, a host of Playson’s leading titles will be made available to Hrvatska Lutrija players including Royal Coins 2: Hold and Win, 3 Pots Riches: Hold and Win and Coin Strike: Hold and Win, significantly boosting the lottery’s online casino offering. Since becoming an independent organisation for the Croatian lottery in 1973, Hrvatska Lutrija has expanded its renowned portfolio to provide captivating digital slots and table games, as well as continue to run numerous charitable projects to tackle social issues across the country. This partnership adds to Playson’s recent success in Croatia and marks another step in the supplier’s ongoing expansion across Europe’s most mature markets. Blanka Homor, Sales Director at Playson, said: “Croatia remains a vital region for us at Playson and we’re thrilled to continue strengthening our market presence through the country’s national lottery operator. “Hrvatska Lutrija boasts a commendable player base and we look forward to their users enjoying our array of graphically-advanced slots. We are eager to provide even more quality games to operators of all types and sizes.” Ignacije Čutura, CEO at Hrvatska Lutrija, said: “Playson has consistently launched some of the industry’s most memorable slots over the last few years and we are delighted an array of their top performing titles are now available to our players. “This partnership underlines Hrvatska Lutrija’s commitment of ensuring our slot offering continues to be the most stimulating and engaging on the market and we look forward to watching our new partnership with Playson flourish.” Read related article: BK8 NEWS Boosts Brand Presence with MotoGP Asia Sponsorship

Thunderkick partners with Veikkaus to launch top slot titles in Finland, expanding its European reach and delivering premium gaming content to a new audience. Independent slots studio Thunderkick partners with Veikkaus to launch its gaming content in Finland, marking a key step in expanding its presence across Europe. The partnership – facilitated by leading aggregator EveryMatrix – will bolster the Swedish studio’s standing in Europe as it continues to deliver first-class gaming experiences to players worldwide. The collaboration will see a range of Thunderkick’s most popular titles made available to Finnish players for the first time, including Esqueleto Explosivo 2, Hot Potato, and Midas Golden Touch. Following the granting of its updated Danish B2B licence in December 2024, the Finnish market entry further consolidates Thunderkick’s position as a leading supplier of entertaining content in Europe. Thunderkick has outlined its drive to reinforce its presence on its home continent in 2025, highlighted by a catalogue of new commercial deals in Italy and the Netherlands. Svante Sahlström, CCO at Thunderkick, said: “Europe remains an integral part of our growth strategy as we continue to develop our global footprint. “Finland has been a long-standing target, and by partnering with the renowned operator Veikkaus, we can tap into the potential of an entirely new audience. We look forward to debuting our portfolio in the jurisdiction and have no doubt our content will be a success.” Read related article: PandaScore and FeedConstruct Ink Partnership Deal

Chef Ljubomir Stanisic leads the new Portugal campaign for BacanaPlay by SkillOnNet, encouraging players to "press play on life" with exciting iGaming experiences. Global entertainment giant SkillOnNet has unveiled a blockbuster TV and billboard campaign in Portugal for BacanaPlay, its flagship Portuguese-language online casino brand. The campaign stars culinary icon and beloved Portuguese TV personality Ljubomir Stanisic, whose unmistakable energy helps bring the brand’s taglines to life: “Hey BacanaPlay!”  and “Dá um play na vida,”  which can be translated as “Press Play on Life.” Born in Sarajevo, Stanisic is one of Portugal’s top celebrities, a Michelin-starred restaurateur who presents hit TV shows, including Hell’s Kitchen Famosos and Pesadelo na Cozinha.  His star power and cultural impact make him an irresistible face for BacanaPlay’s message of fearless fun. The marketing push builds on previous high-profile campaigns that have helped make BacanaPlay a household name in Portugal since its launch in 2020. The push kicked off this month with a nationwide TV blitz and a widespread Out-of-Home (OOH) presence, with bold, eye-catching traditional print and digital billboards in Portugal’s busiest urban hubs. The TV ad sees Stanisic transported from his busy kitchen into a stylized Wild West Saloon after logging onto BacanaPlay on his mobile device. Suddenly a bar fight erupts as cards and gambling chips fly in cinematic slow motion.    The ad reinforces the ability for BacanaPlay to transport players into a word of entertainment, highlighting the fun aspect of the brand and showcasing the platform   as a portal to a whole universe of experiences. Pedro Garcia, Portuguese Country Manager   at SkillOnNet said: “With this campaign, we wanted to show that BacanaPlay isn’t just a gaming platform — it’s a mindset. It’s about stepping out of the everyday and into something more exciting, more cinematic. ‘Dá um play na vida’ is our way of saying ‘live boldly, have fun.’ Ljubomir was the perfect choice — he’s fearless, he’s intense, and he knows how to turn life into an experience. That’s exactly what BacanaPlay is all about.” Read related article: ELK Studios Expands Partnership with SkillOnNet to Ontario Market

Easter Bunny Hunt from ICONIC21 is a classic slot that lets operators meet the demand for Easter-themed games, giving players a chance to uncover sweet holiday wins. Get ready to hop into big wins this Easter with Easter Bunny Hunt from ICONIC21 , the latest classic slot capturing the spirit and joy of the season. Packed with colorful surprises and festive fun, Easter Bunny Hunt from ICONIC21  invites players to uncover sweet treats and exciting rewards in every spin. The game combines charming visuals with simple yet rewarding gameplay. Players find themselves in a beautiful meadow surrounded by trees, flowers and sunny skies where symbols such as carrots, chicks, eggs and, of course, bunnies land on the reels. The 777 symbol is Wild and appears on all reels to help form winning combinations. The Bunny brings the biggest wins, taking players to the game’s max win potential. Easter Bunny Hunt is set across three reels and three rows with five paylines active. The minimum bet is set to €0.05 and the maximum bet is set to €500. The maximum exposure is 150,000. The RTP goes up to 96.17%, with the volatility set to high. Easter Bunny Hunt has been developed to help operators tap into the surge in popularity of seasonal games among players. As with all of the provider’s slots, Easter Bunny Hunt is offered in real-money and social/sweepstakes formats to meet the demand it’s already experiencing from both types of operators for its existing suite of games. Edvardas Sadovskis, CPO at ICONIC21 , said: “Easter Bunny Hunt has been designed to capture the joyful spirit of Easter while giving players the chance to land some pretty sweet wins. “This game takes that classic format so is easy to understand and play, but with Wilds dropping to add some more bounce to the big-win potential. As the name suggests, the bunny brings the biggest wins with a max payout potential of 300x. “We know the demand for seasonal games is higher than ever and that’s why we include them in our product roadmap, and Easter Bunny Hunt is one of our best yet.” Read related article: ICONIC21 Adds Dragon-Themed Game To Growing Slot Portfolio

Octoplay expands via BoyleSports partnership, bringing top-tier gaming content to UK and Irish players, reinforcing its rapid growth in regulated markets. Octoplay expands its UK and Irish presence through integration with BoyleSports, Ireland’s largest independently owned bookmaker. The partnership brings Octoplay's premium gaming portfolio to BoyleSports' digital platforms, marking the company's third major UK market integration in recent months. This strategic move brings popular titles such as Cash Link Express: Hold & Win, Lightning Blitz: Chain Collect, and The Great Jackpot Expedition to BoyleSports' extensive UK player base. Building on partnerships with tier-one operators like Rank Group, Flutter Entertainment, and William Hill, this collaboration further demonstrates the UK and Irish market's strong response to Octoplay's premium gaming products. "BoyleSports' extensive market reach and strong brand presence strengthen our position as we accelerate our UK expansion," says Ralitsa Georgieva, Director of Business Development at Octoplay. "This collaboration reinforces our strategic focus on the UK and Irish market and allows us to deliver our premium titles to an even broader audience." James Stephenson, Gaming Manager at BoyleSports, adds: "Octoplay's proven performance and strategic approach to game development made this collaboration an ideal fit for our game portfolio. Its strong results in the UK and Ireland, and its focus on premium quality complement our vision of delivering exceptional, responsible entertainment to our players." The partnership with BoyleSports marks another strategic step in Octoplay's expansion across regulated markets. With a growing presence across ten key European jurisdictions, including the UK, Italy, Sweden, Denmark, Belgium, Netherlands, Romania, Ontario, Malta, and Slovakia, as well as a recent provisional license in Michigan, Octoplay's momentum reflects its consistent delivery of high-performing content that resonates with players across multiple markets. Read related article: Octoplay Expands Dutch Market Reach with JOI Gaming Deal

Games Global named a "Trusted Partner" by Tipico in Germany, strengthening its commitment to regulated markets and responsible gambling through quality content. Games Global, a leading supplier of online gaming content, has been certified as a ‘Trusted Partner’ by respected German operator, Tipico, as part of the brand’s newly launched quality initiative. The initiative was established by Tipico with the aim of supporting providers who commit to servicing only the regulated German market amidst growing concerns of unlicensed operators skirting legislative guidelines. As one of the first suppliers recognised by Tipico as a ‘Trusted Partner’, Games Global has reaffirmed its dedication to upholding the highest standards of integrity and transparency by aligning rigidly with jurisdictional regulation. The partnership, centred around a shared objective of eradicating illegal operations and promoting responsible gambling, will see an array of quality content from Games Global and its exclusive studios made available to Tipico’s players, extending the provider’s reach in a key market. The collaboration will also enable Games Global to feature within Tipico’s omnichannel marketing strategy, as the prominent German operator vows to undertake all promotional activity exclusively with its ‘Trusted Partners’. Joann Pierce, Chief Commercial Officer at Games Global , said: “Games Global remains steadfast in its mission to promote transparency and player protection, and we are honoured to be named a ‘Trusted Partner’ by Tipico’s quality initiative. “We are wholly aligned with Tipico’s goal of prioritising accountability in the German market, and this collaboration further emphasises our drive to build an ethical and sustainable environment.” Christian Heins, Director of iGaming at Tipico , added: “Tipico founded this initiative to champion those that support the regulated market. “Games Global has showcased its desire to place consumer protection at the forefront of its German commercial strategy, and we are happy to add the supplier to a growing list of companies aligned on this mutual objective.” Read related article: Playnetic Partners with Microgame to Enter Italian Market

BGaming launches Arrow Slot, delivering retro thrills, unique gameplay, and big win potential as the content provider continues its rapid global expansion. Popular iGaming content provider BGaming puts a fresh spin on a classic formula, blending the engaging feel of casual games with familiar slot mechanics in Arrow Slot.  In this visually striking, retro-inspired game, players will encounter a distinctive arrow-shaped grid featuring six positions pointing towards the arrow’s tip. As each position spins, it can reveal multipliers, with the main prize landing on the central cell. Wins are paid whenever a prize lands in the top position, with any adjacent multipliers being instantly applied. The game's vibrant color scheme and neon-infused boulevard backdrop evoke visual memories of BGaming’s highly successful Wild Cash title, fostering positive associations and instant familiarity for players. Keep your eyes peeled for the Scatter landing on the arrow’s tip. This launches the Wheel of Fortune Bonus game, offering players the game’s maximum win. Arrow Slot also includes a Respin Multiplier feature, locking multipliers in place and respinning all positions except the top one. Flexibility is an essential part of the BGaming experience, and players can skip the queue and activate the bonus features thanks to the Buy Bonus and Chance x2 options. Arrow Slot is not just about its unique gameplay and retro vibes. The slot serves up an exciting math model, reeling players in with a generous RTP of 97.33% and the chance to land a win of up to 3,600x their stake. Alex Baliukonis, Game Designers Team Lead, said: “ With Arrow Slot, we’ve successfully combined a novel gameplay mechanic with appealing retro visuals to provide players with a simple and highly enjoyable online slot game. We believe this combination, alongside an excellent math model and engaging bonus features, will hit the sweet spot with players.” Read related article: GLI Granted: Growing Content Provider Enters Italian Market

Okada Manila First Quarter 2025 results show a sharp decline in VIP gaming revenue, while mass-market table games report steady growth, highlighting a market shift. Okada Manila First Quarter of 2025  results revealed a mixed performance, according to operator Tiger Resort, Leisure and Entertainment Inc. While overall gross gaming revenue (GGR) experienced a decline, the mass-market segment demonstrated resilience, highlighting a shift in player preferences and continued strength in non-VIP gaming activity. Key Financial Highlights: ​ Total GGR:  PHP7.81 billion, down 11.1% year-on-year. VIP Revenue:  PHP1.77 billion, a 31.5% decrease from the previous year. Mass-Market Tables:  PHP3.04 billion, up 2.8% year-on-year. Gaming Machines:  PHP2.99 billion, a 7.5% decline year-on-year. Non-Gaming Revenue:  PHP941 million, down 3.1% year-on-year. Adjusted EBITDA:  PHP1.78 billion, a 23.8% decrease from the previous year. The significant drop in VIP revenue contributed to the overall decline in GGR. However, the mass-market tables segment showed growth, indicating a shift in player preferences.​ Operational Insights: ​ Hotel occupancy remained stable at 82.9%, suggesting consistent visitor interest. The decline in non-gaming revenue, including hotel, food and beverage, and retail, indicates areas that may need strategic focus. Industry Context: ​ The challenges faced by Okada Manila reflect broader trends in the gaming industry, where VIP segments are experiencing volatility. Operators may need to adapt by enhancing mass-market offerings and diversifying non-gaming amenities to maintain revenue streams. Conclusion: Okada Manila's Q1 2025 performance underscores the importance of balancing VIP and mass-market strategies. Focusing on mass-market growth and improving non-gaming experiences could be key to sustaining long-term success. Read related article: Okada Manila Operator Named IGSA Member

SBC Summit Malta 2025 will include the organizer's biggest-ever workshop programme, delivering hands-on, practical learning tailored for betting and iGaming professionals.  Running from 10–12 June at the InterContinental Malta, the event will host 17 expert-led workshops across five core themes, each designed to address real-world challenges and provide practical insights for attendees. These five key themes are: Leadership, Talent & Culture Responsible Gaming & Player Protection Marketing, Player Engagement & Product Knowledge Technology & Innovation Brand-Building & Business Growth The decision to significantly expand the workshop programme this year was driven by overwhelmingly positive feedback from previous summits, where this format proved to be a true highlight for attendees. Delegates appreciated the chance to move beyond passive listening — gaining deeper insights, sharpening strategic thinking, and walking away with practical takeaways they could immediately apply within their businesses. Workshops covering Leadership, Talent & Culture include Confident Communication – Speak, Present & Create Video Like a Pro and HR Trends 2025: Ensuring Wellbeing, AI Integration, and Retention in a Changing Workforce , among many others. These workshops are designed to help brands optimise internal strategies, enhance employee relations, empower talent, and develop effective communication and presentation skills for industry professionals. On the topic of Responsible Gaming & Player Protection , workshops include Responsible Gaming Learning from the Past: Historical Cases Shaping Responsible Gaming Practices and Customer Service in Gaming: Challenges and Opportunities in Identifying Problem Gamblers . These informative sessions will help attendees navigate Europe’s complex regulatory landscape, ensuring brands remain compliant while prioritising player safety. The Marketing, Player Engagement & Product Knowledge- themed segment will see player-focused strategy take centre stage, with a number of dedicated workshops exploring how to attract, understand, and retain audiences. Key sessions include: AI & CRM – Are You Really Using It to Your Full Advantage? and Masterclass Marketing: Knowing Your Customer by Understanding the Psychology Behind Our Product. Technology and Innovation workshops will explore how AI and emerging tech are streamlining operations, enhancing customer service, and tackling key industry challenges in sessions such as: AI and Automation: Streamline Operations, Improve Efficiency, Elevate Customer Experiences and Why Betting on Esports Isn't Dead, It's Just Beginning. Finally, Brand-Building & Business Growth workshops will focus on launching and scaling gaming businesses, attracting investment, and building brands in a competitive market. Key workshops include How to Launch & Run a Successful Betting or Gaming Operation and From Startup to Acquisition: Preparing Your Business for Investment and a Successful Sale. Speaking on the decision to upscale SBC’s workshop offering, Rasmus Sojmark, Founder and CEO of SBC, said: "Workshops have become one of the most valuable parts of our events because they offer something truly actionable.  "Attendees aren’t just there to listen. They’ll be engaging, solving problems, and gaining insights they can implement immediately. With SBC Summit Malta 2025, we’ve taken this to the next level with our biggest-ever workshop programme, tailored to the real challenges facing professionals in our industry." Secure your workshop seat . Secure your spot at SBC Summit Malta with our discounted ‘ Group Pass’. For groups of three or more, you can gain access to three days of networking , exhibition , and conference content for the price of €400 (a discount of €200 off a standard ticket). Additionally, you can purchase our ‘ Expo+ Pass ’ for €150. This pass grants you access to the conference and exhibition only. Operators and affiliates can apply for complimentary passes. Read related article: SBC Summit Malta Expands Agenda for Betting & Gaming

Organizers of iGB L!VE London announce the launch of the iGB Affiliate Manager Academy, an AI-focused event set for July 1 during London iGaming Week 2025. The training and mentorship program which is being curated in partnership with Affiverse, founded by veteran affiliate marketer Lee-Ann Johnstone -  and which guides businesses on how to launch, scale and grow successful affiliate programs, has been designed to help organizations of all sizes understand how to leverage new tactics and simple AI tools to recruit, retain and activate affiliates more effectively. The Academy will offer a mix of practical learning, tactical assessments and personalised coaching providing affiliate managers with an invaluable opportunity to learn from industry leaders. Each unique session will include topical insights drawing on the dominant trends in the market. Looking ahead to the Academy Lee-Ann Johnstone said: “I’m delighted that Clarion has invited Affiverse to develop a bespoke training academy specifically for iGaming Affiliate Managers. “In an industry that’s constantly evolving, and which is powered by the early adoption of new technologies, businesses and  affiliate managers  have to keep learning in order to remain competitive. The only way we get to understand the affiliate space and all the complexities it entails is on the job - from others!   “It has always been important to me that those who have knowledge pay it forward and I’m really excited to be given the task of leading the curation of this unique event bringing the best of the best together in order to teach, train and coach affiliate managers as we move forward. “The gap between AI-empowered affiliate managers and those relying solely on traditional methods is widening every month. The iGB Affiliate Manager Academy will provide the bridge to ensure businesses are on the right side of that divide.” Reflecting on the importance and objectives of the iGB Affiliate Manager Academy, Global Portfolio Director Naomi Barton said: “Our live events are all about delivering real value to our international community of stakeholders. Lee-Ann and her team at Affiverse are spearheading the academy syllabus and content stream alongside IGB’s events production team to provide tailor made training and mentoring for new and existing affiliate managers as well as those who want to learn and scale their affiliate programs faster. “The workshop will provide insider access to the exact AI-driven techniques that are assisting brands to deliver real results. Most significantly this isn’t just theory — instead it’s a hands-on expert-led roadmap focussing on immediately implementable tactics that will transform your program performance.” Read related article: Record-Breaking 59,101 Attend ICE, iGB Affiliate Barcelona

Incentive Games partners with Light & Wonder to distribute pay-to-play and free-to-play games globally, expanding reach in top regulated iGaming markets. Leading B2B games provider, Incentive Games, today announced its new agreement with premium gaming company and content provider Light & Wonder, Inc. (NASDAQ and ASX: LNW) (together with its subsidiaries “Light & Wonder”). Through this agreement, Incentive Games will distribute its premium pay-to-play games – including new arcade-style titles – to key global regulated markets including the USA, Canada, South Africa, UK, and within Europe via Light & Wonder’s extensive operator network. Additionally, Incentive Games’ popular free-to-play content will be made available to a wider audience through Light & Wonder’s content marketplace. The agreement brings together two industry leaders in iGaming and the strengths of both companies to deliver exceptional player experiences and elevate customer engagement. Ahmed Baker, Chief Commercial Officer at Incentive Games said, “This agreement is a landmark moment in our company's history. Previously, we've worked directly with major operators such as bet365, FanDuel, and Sky Bet. Now, we can distribute our games via Light & Wonder, an exceptional aggregator that we trust will handle our games with care.” Steve Mayes, Senior Director of Partners at Light & Wonder, said: "We are excited to work with Incentive Games, a leader in gamification solutions. We look forward to leveraging their innovative platform and bringing their customizable crash and fast game content to all major regulated markets." Read related article: Incentive Games Secure UK Gambling Commission Licence